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If I asked you what one thing usually comes out top when employees are asked what is most important to them in a job, what do you think it would be? Money? Seniority? Health benefits? Company C

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ar? Working hours?

Well the answer is none of the above. The thing that comes out number one time and time again is staff needing to feel like they are wanted and that they are making a differ

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

nce in their role. Wow! Who would have thought of that? Something so basic as feeling wanted and needed.

So this begs the question, how many companies use this as a motivational tool to get th

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

best out of their workforce? Well I have to admit that I have absolutely no idea on the answer to that question but I can take a guess using my own anecdotal evidence. Not many. I certainly ha

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

e never worked for a company that thought anything other than large bonuses or large foots planted up the rear end of under-performing staff could get the best out of people. On top of that, I

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ave never worked with a company in a coaching role that looked outside the bonus or boot box or even have any friends that have regaled me with fascinating stories of senior management concerne

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

about their wellbeing and sense of belonging. Now let me say at this stage I realize that I am being flippant and that of course there will in actuality be some well managed, thoughtful organi

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ations that have blissfully happy and content workers going about a job that they feel is important and meaningful, but I think they are few and far between.

Whereas this apparent lack of comm

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

n sense worries me somewhat it also gives me hope for smaller businesses that want to compete with the big guys. Depending on what line of business you are in staff hiring and firing will be on

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

of your biggest expenditures. A company I worked for a few years ago estimated that each member of the sales staff cost them over $20k to recruit, kit out and train! This was a company that ha

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

a lot of sales people and seemed to be going through an ever-increasing rate of churn as old dispirited, worn out staff left and new people came in. So what did the company do to stop the hemo

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

rrhaging? They offered bigger bonuses, put more employees under the cosh of directives, generally ‘tightened things up’ and of course ramped up workloads. Did they try and make staff feel wante

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

and needed? Did they demonstrate this by lowering quotas or workload? Did they ask staff what they could do to stem the tide of people leaving? No of course not, they simply used the same tire

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

old tactics that have always ‘worked’ in the past and that’s just the way it is. Except they didn’t work this time and staff retention dropped instead of rising back up as expected.

So I am e

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

couraged, encouraged that smaller, leaner more forward thinking companies can use different tactics, that they can actually try to align with their employees and get the best out of them not be

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ause they are greedy for more money or frightened of losing their job but because they genuinely want to be involved in growing a business that not only wants to make money but also wants happy

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

and productive personnel. So if they can go head to head with the traditional giants with a loyal workforce that isn’t constantly changing and is motivated by internal factors rather than exter

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

al then I believe they can not only compete but beat the opposition soundly.

If you manage or have your own business, take this seriously. It’s easy to stick with the tried and trusted methods

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

of motivation that may well have worked in eras of high unemployment and low employee expectations, but we need something a bit more radical now. It will take brave men and women in power to im

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

lement procedures that may take months to come to fruition and will be frowned on by many a stockholder in the process. For the ones that do it however, I am convinced the rewards will be great

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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For a layman, logo of a company is a trivial thing or maybe nothing; but when we talk about any organization the Logo matters a lot as it represents the essence of the firm.

If you truly want to land the pharmaceutical sales career of your dreams then you have to ace the interview. After all you're likely vying for a limited position and there are lots of qualified candidates out there, perhaps they may even have similar educational backgrounds or work histories.

Making money as a property developer can be both lucrative and personally rewarding. However, to be successful, it is important to apply certain specific techniques. In this article we shall share some key tips to help you become a successful property developer.

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