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Swooping shapes, extreme flexibility, ease of assembly and an ability to reach up to 3-story high projections are just a few of the reasons why smart trade show exhibitors are using t

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ension fabrics in their trade show displays’ towers, hanging signs, backwalls, wings and conference areas.

Today’s lightweight, aircraft grade tension fabrics offer dramatic shapes,

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

colors, and add scope to the trade show booth. When Nintendo used tension fabric that soared to the sky with their 3- story high wall at the E3 conference, their large scale trade sh

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

w exhibit was highly visible throughout the exhibit hall. Tension fabric can also create an element of surprise. Boeing inspired intrigue when they rolled out the introduction of th

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

eir new $200 million airplane hidden behind a 50’ tension fabric banner. Boeing was able to unveil in a suspenseful manner their massive plane by slowly stripping away the fabric pie

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

e by piece before a fascinated audience.

According to Todd Bell, President of Warp Corp –a tension fabric exhibit manufacturer and supplier headquartered in Seattle, Washington –fabr

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ic and aluminum tubing trade show exhibit structures have the advantage of being dramatic, lightweight, easy to pack, and travel smoothly.

The trade show exhibitor uses tension fabri

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

structures with a variety of interesting shapes as an attention-getter to show strollers within view of their trade show booth. From curvy conference rooms to rocket- like towers, t

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

o hanging signs shaped as cones, disks, dishes, rounds, triangles, etc., to imaginatively shaped backwalls and wings at the trade show display, these tension fabrics are artfully desi

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ned and stretched over aluminum frames. The fabric can offer flexibility in size since it is cut, dyed, and sewn, and then stretched onto aluminum tubing that is welded and rolled to

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

the required dimensions of the trade show exhibit designer.

The use of a dye-sublimation process, that transfers digital color images to fabric, enhances the design of the tension fa

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

bric. The process involves heat and pressure, creating a very vibrant and durable image, capable of withstanding abuse and exposure. The image embedded onto the fabric does not run, s

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ear, or peel off the underlying fabric. Among the advantages of dye-sublimation are color saturation, durability, and choice of substrates to match most needs.

Depending on the look

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

and use of the trade show display designer’s graphics, there are an enormous variety of fabrics to choose from. Lycra and metallic fabrics are very popular. Some fabric is sheer while

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

other material is heavy and opaque. The use of thin, gauzy fabric allows light diffusion which can become translucent and allow images to appear and disappear. Hanging banners from

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

suspended truss work can also be used for blocking light. The trade show exhibitor can choose from a selection of aluminum frame tension fabric structures that can stand alone, sus

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

end overhead, or complete a trade show exhibit booth or space.

Today’s fabrics are not only dramatic, durable and cost efficient, and but also they are fire retardant for additional

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

safety assurance at the trade show.

So wherever you exhibit—be it the McCormick Convention Center in Chicago, the Kaiser Convention Center in Oakland, the Moscone Center in San Franc

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

sco, the Santa Clara Convention Center or the San Jose McEnery Convention Center—using new tension fabrics will put your trade show display in the forefront of trade show booth design

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

.

Remember, by choosing tension fabric structures for your trade show display, you can add drama and scope to your trade show exhibit and have a more impactful trade show experience

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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