Just Other Articles

News releases are not the best way to get major media coverage, but they can be use

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

d to increase the frequency with which your company name appears in the press.

Pre

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

s releases will get you coverage in set features like business notes, and new perso

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

nnel columns. They also provide a good way to let allies, employees and customers k

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ow what you are doing. For these purposes, post releases on the company website, se

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

nd out by e-mail, or distribute by one of the services like PR Newswire or PR Web.

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

Here is a quick list of 33 possible reasons for you to write and distribute a news

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

release.

* New Products

* Business Start-Up

* Partnership

* Strategic Alliances

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

* New Or Innovative Business Strategy

* Restructuring The Company

* Going Public

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

/Going Private

* Company Comeback From Adversity

* New Employees

* Important Exe

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

utive Retiring/Resigning

* Executives Comment On Business/Economic Trends

* Emplo

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

yee Promotions

* New Branch Offices

* New Divisions Established

* Headquarters R

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

locating

* Research Results Announcement

* Major Anniversary

* Major New Client

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

Acquisition

* Company Revenue, Sales or Profit Growth

* Company Name Change

* Wi

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ning Major Awards Or Receiving National Recognition

* Company Presenting An Award

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

* Receiving Important Accreditation or Certification

* Holding Free Seminar or Wo

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

kshop

* Employee Appointed To Civic/Government/Professional Board

* Availability

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

Of Guest Articles Or White Papers

* Issuing A Position Statement On Topical Subjec

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

* Free Consumer Information Available

* Company Speakers Bureau

* Company Phila

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

nthropic Support

* Major Company Milestone

* New Board of Directors

* New Websit

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.justotherarticles.org.ua/article/33969/justotherarticles-33-Reasons-To-Do-A-News-Release.html">33 Reasons To Do A News Release</a>

BB link (for phorums):
[url=http://www.justotherarticles.org.ua/article/33969/justotherarticles-33-Reasons-To-Do-A-News-Release.html]33 Reasons To Do A News Release[/url]

Many people seem to embark on tasks at work, without really considering their purpose. Not only that ,they have little idea of their measures of success. By simply pausing and following this simple process you can improve your effectiveness and efficiently, literally overnight.

How do you measure the effectiveness of your advertising? Do you look only at whether or not you have had an increase in sales or enquiries subsequent to the publication of an advertisement, or do you include product or brand awareness in your evaluations?

Developing a power-image to identify your business creates memorable recognition in the minds of your clients. It brings them back to do business with you because they remember you. What have you done recently to make your business memorable? Try a brand?

Tags

Links

Just Other Articles - 33 Reasons To Do A News Release

Related Articles: