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A lot of people have no fear of standing up in public and making a presentation. They have all the self confidence that it takes, and they have been doing it for so long

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

that they tend to pour scorn on those who quake at the knees at the very thought. However it may not necessarily mean that an experienced presenter has nothing new to lea

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

n. And if your are one of these people who will have to face up to the challenges of making a presentation in the near future, here are a few tips on how to make a present

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

tion that works.

1. How to prepare the content.
Before you enter into the line of fire, be it for the first time or the 500th, the presenter needs

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

to do research. Not just on the material to be presented. Not just on how it should be presented. Not just on the audience that it will be presented to. But all of them

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ogether. A novice presenter should try to imagine himself as a member of the audience, and feel how the presentation should be made.

They should be well aware of which

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ultimedia program they will be using as an aid, and how it operates. Making a few trial runs before an objective audience to iron out any potential glitches will only inc

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

rease the presenter's confidence in facing the real thing.

2. How to present the content
The thing that many "experienced "presenters will tend to

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

orget in time, is to differentiate between a presentation and a speech. He or she may be the wittiest and most original speaker, but if they leave their audience laughing,

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

but asking themselves, "what exactly were they trying to tell us", and then nothing has been achieved. On the other hand, a scenario that is almost as dry as the Sahara De

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ert is when the presentation evolves from an often extremely lengthy prepared document. They can stand there for what seems like an eternity, but in reality is only 20 min

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

utes, droning on in a dull monotone. In many cases these speakers will be speaking in a language that is not their native one. To add a little color to the proceedings, th

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

y might add in a few slides, which may well be upside down.

The ideal presentation is when the speaker combines an interesting but short lecture backed up by a PowerPoint

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

presentation to emphasize their points. They will know or will have learned that audiences as a rule do not necessarily take notes at presentations. Therefore the professi

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

onal presenter will have made sure that each member of the audience will have received the presentation in a printed or digital format. This will allow the content to be r

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

viewed any time in the future. This formula of presentation stands the best chance of meeting the approval of the audience, and being remembered positively.

3.

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ow to wind up the presentation.
Assuming that the presenter has learned the first two steps inside out, and is now standing in front of an audience that wil

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

l now be eating out of the presenter's hand. This is the time that a successful presentation should be wound down. The best way to do that is to invite a few questions fro

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

the audience. This can continue for a few minutes, until everyone in the audience has had enough, and are ready to move on to the next speaker. The presenter can move uno

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

trusively behind the scenes, and give themselves a pat on the back.

All the hard work, thought and preparation that went into a preparation that works has been worthwhile

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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The rapid rise of email has left many people unsure of the correct protocol when writing a business letter. In fact there are a number of formats that can be used for professional business letters. One format is detailed here.

There was never such demand for making a strong M&A deal. However, recently, we have witnessed a sharp rise in the number of mergers and acquisitions, both domestic as well as international.

There are lots of ways to improve your team's performance at tradeshows- It's difficult to even count the myriad ways, what's not difficult is to realize that some of these improvement methods come with hefty price tags. Don't despair. Here are 27 low or no cost ways to improve your next tradeshow.

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