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Just Other Articles - How to Choose the Right Paper - Part 2
Choosing the most appropriate quality paper for your project can be a daunting task. Paper has many features to consider and new sheets are continually coming into the market. To help you with this complex decision, we’ve compiled a list of top ten tips to make it easier to choose. In part 1 of this article, we talked about the economy of the design, style and finish, and here in Part 2, are three more priorities According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product to consider when making your selection. Color and Brightness There is white, white and white. And let no one tell you anything different. Papers are available in blue-white, balanced white, natural white, soft white -- you name it. Blue-whites, which are very popular at the moment, have a higher-brightness and allow colors to stand out, while warmer whites, which have a lower-brightness, are more comf ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in rtable on the eyes for reading or extended viewing. As you can imagine, not every white fits every purpose. Don’t print warmer tones, such as skin tones, on a blue white sheet. It can easily make healthy-looking people look grey. This is what warmer white papers are made for. Brightness Yes, there is a definite hype going on when it comes to brightness. Don’t get hung up on finding the brightest paper lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. because even when two sheets are placed next to each other, you won’t see a two-point difference in brightness. Originally, AF&PA standards for paper grades determined that a No. 2 sheet had a brightness of 83-84 and a No. 3 sheet’s brightness was 80-83. So, why do we see No. 3 sheets with brightness levels of over 90 these days? Let’s just say, brightness is not the only paper mill concern anymore and a sheet i here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe whatever a manufacturer chooses to call it. In the end, the grade is determined by marketing. A good quality, bright sheet is usually a more expensive sheet to make. Fillers and chemicals, such as fluorescent dyes and optical brighteners, are needed to create the paper’s bright appearance. While they help give the paper a blue-white shade, they also take a toll on the paper’s stability and runnability on press. d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro When it comes to a premium or No. 1 sheet, you pay for great brightness and perfect runnability. But how do you know which sheet/grade is right for you? Once you are considering a sheet, ask your supplier for a printed sample of the best sheet one grade below and compare. Mills are known to upgrade the quality of a sheet. Even though a sheet could pass for a No. 1 grade, the mill may have no offering in a No. 2 gr ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc de yet, so they sell it as a No. 2 grade to complete their palette and annoy the competition. It’s all about marketing. As for colored paper, it can enhance a one-color job and serve as a background cover, but it can also affect the appearance of the printed text and images. Blue ink on an ochre-yellow sheet will look green. Some mills have made great promotions available which show exactly what you can expect whe easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi n you print C, M, Y, or K on a their colored stock. But there are other options than offset printing on a colored stock. Create an interesting cover with blind embossing, foil stamping and/or a die-cut window that reveals a full color image on the inside of the brochure. Weight Now that we know which finish and color we want for our print job, lets look at weight. We have writing papers for letterhead nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically , text sheets for text pages in a brochure and cover sheets. We all know that these guidelines don’t really have a big impact on your paper choice anymore. In keeping with an overall trend for heavier weights in stocks, a lot of designers spec 80-90 lbs. text for letterheads and use light cover stocks for complete brochures inside and out. With an eye on tight budgets, these heavier papers can make up for a lower and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ page count and still give a credible, dependable feel. If your project will be printed on both sides and especially, if heavy ink coverage is involved, the paper’s opacity is crucial. Make sure the paper you choose does not allow any show-through. If in doubt, go one step heavier in weight. If you are working on a piece that will be mailed, the weight of the finished piece is a major consideration. Watch out for ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi ostage costs and make sure the finished piece is below the USPS requirements. Look at your dummy and don't forget there will be ink added to the weight, as well. Always stay on the lighter side. I remember a beautiful holiday card I designed for a client that was ready to be mailed and fit the 32-cent postal requirements perfectly. But then, my client decided to add a gift certificate and the postage went up to 55 ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a cents. There is something else you should remember: if bulk and weight are important, an uncoated sheet will work better for you. Due to the clay coating, a coated paper will weigh more than its same-sized counterpart. Even though it weighs less, the same piece printed on an uncoated sheet will be thicker because uncoated paper naturally has a higher bulk. If your job requires stiffness, such as with a business r dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod eply card, make sure the paper is manufactured to calliper and guarantees a specific thickness and stiffness. Papers are manufactured to either calliper or weight. A paper manufactured to weight has a slightly fluctuating calliper, as the main concern during the production process is weight. If a paper is called out in “pt,” or you see a footnote in your swatch book that states that this specific weight is manufac cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin ured to calliper, you are fine. Recycled Content Some of you might be very familiar with recycled papers. The fact is that government agencies and conservation groups continually advance the issue and put pressure on corporations to “think green.” So be prepared. When it comes to recycled papers, there are still a few misconceptions among designers and print buyers. Some believe that all papers are re tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen cycled anyway, and others worry about having limited paper choices. There is also a perception that recycled papers have a potential for technical problems in the printing process. All these fears are unfounded. If you think looking for recycled papers will limit your creativity, think again. From a polled 3,500 papers, nearly 60 percent have some recycled content and more than 1,000 meet or exceed the current Env t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel ronmental Protection Agency requirements. The EPA standards for printing and writing papers are 30 percent post-consumer waste content for uncoated papers and 10 percent for coated papers. Many mills have created papers with the minimum requirements, while others are continually aiming to produce papers with higher recycled contents. It is not only the post-consumer contents you should watch out for, but also the ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust way the paper you choose is bleached. For years, chlorine gas has been used to bleach paper, which produced cancer-causing dioxins that infiltrate our surface waters. Now most mills in the U.S. use ECF, an Elemental Chlorine Free process that reduces these toxins dramatically, but doesn’t eliminate them completely. A more environmentally friendly option is to look for paper that has not been bleached at all, or y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products ubstitutes oxygen-based compounds for chlorine compounds.These papers are marked Totally Chlorine Free (TCF) when talking about virgin fibers, or Processed Chlorine Free (PCF) for recycled papers. The distinction is made because the origin of the content in recycled paper and the way it was bleached is not known and can’t claim to be TCF. Another option is to look for paper that is FSC-certified. This means that t . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de he fiber content in this paper, even though virgin, comes from plantations that are certified by the Forest Stewardship Council for sustainable forestry practices. But, let’s not forget about the paper’s on-press performance. Today’s recycled papers have come a long way, from what you might have heard about years ago, and run as smoothly on press as any virgin sheet. In addition, they are even known to score, fold elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip and emboss better because recycled fibers are softer and allow these processes to be performed with ease. A paper’s color, brightness, weight and content are considerations when making the best choice of paper. In Part 3, we will talk about the distribution, price, availability and printing process for your project. Look for Part 1 of "How to Choose the Right Paper" in case you missed it and stay tuned for Part 3 tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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