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Recent figures show that China is the fastest growing aviation market in the world. Indeed, betwe

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

en 204 and 2005 China’s air freight volume increased by 25% and 20% respectively. Furthermore, pa

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

senger traffic also grew considerably in this period.

However, shortage of available freighters

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

is threatening to restrict the growth of China’s air freight industry. According to the vice Pre

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ident of China’s largest air freight forwarding company,

"We want to expand as fast as possible

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

… But it is very difficult to find aircraft at the moment."

One way around the problem of freigh

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

er shortages is to use other aircraft, like the B777 which are new freighters with very good fuel

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

efficiency. However, these types of freight planes are unlikely to be available for the next cou

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

le of years.

Other options that some of China’s large freight forwarding companies are looking i

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

nto is to expand their road feeder services. This would enable them to create a network across th

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

country which could be integrated with their air freight services.

Furthermore, opportunities w

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ll be created by the expansion of Beijing Capital International airport along with the Simplified

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

Customs Clearance Procedure. These two factors will combine to accelerate the growth of the air

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

reight business in China.

Although the growth rate of China’s air freight sector is expected to

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

slow down this in 2006, it will not stop completely. According to experts in the freight industry

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

Chinese air freight cargo volumes are predicted to increase by 10% in 2006. If this does happen

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

then China’s air freight volume will be 3.36 million tons. This means that it will still be a dom

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

nant player in the global air freight market.

On a similar note, air passenger numbers are also

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

likely to grow. Industry insiders estimate that air passenger numbers will rise by 15%. If this i

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

crease takes place then around 159 million people will travel by aeroplane out of China this year

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Strategy making process for business existing in a particular industry involves the study of many factors in the industry.

In order to be successful in doing business in China, one needs to realize the importance of Guanxi (relationship). Establishment of a strong Guanxi (relationship) can truly aid you in your business and increases your chances of being successfully in China.

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