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Most job seekers put a lot of work into creating a r?sum? or CV, as indeed they should. But most of them then treat the accompanying cover letter as a formality - and that’s a tactica

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

l error. Most people simply don’t understand the role of a cover letter or the art of selling, and therefore most letters are weak.

Six common mistakes include:

1. Does your cove

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

r letter essentially say no more than “My r?sum? or CV is attached”? If well-crafted, your cover letter is a key selling tool that can dramatically improve your chances of getting

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

job interviews.

2. Do you have one cover letter that you use for many different jobs on offer? One of the roles of a cover letter is to personalize your r?sum? or CV for a sp

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ecific employer and job opportunity, so you’ll need to create individual cover letters for each position for which you’ll be applying.

3. Does your cover letter load up on complim

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

entary adjectives, such as “highly motivated” … “exceptional” … “proactive” … “dynamic” … “hard-working” … “customer-focused” … “outstanding” … “inspirational” … “excellent” and simil

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ar words? Adjectives are the weakest tool for persuasion. Employers will be looking for men and women of action, those who can and do get things done. You’ll get much more selling

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

power by using action words (i.e. verbs) liberally.

4. Does your cover letter load up on complimentary buzz phrases, such as “a natural leader” … “works well in a team as well as

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

on own initiative” … “proven track record” … “strategic thinker” and similar statements? Such overused clich?s are tiresome for an employer to see repeated over and over and they

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

say nothing specific about what you can actually do (or why you would be a better choice than one of the dozens of other applicants who are also claiming to be strategic thinkers and

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

natural leaders with proven track records). They further insult the recipient’s intelligence by implying that you actually think that they are na?ve enough to be impressed with zero s

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ubstance. Such buzz phrases are the hiring equivalent of the cheesy pick-up lines that you can find on the Internet, and they’re equally ineffective.

5. Is your cover letter writt

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

en entirely in a narrative style (as most other letters are)? Employers get a lot of r?sum?s, CVs and cover letters and they’re usually extremely busy (that’s why they’re hiring).

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

They will not take the time to read everything in your cover letter (and r?sum? or CV) just because you provided lots of content. Rather, they’ll typically give your r?sum? or CV

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

up to 20 seconds and your cover letter up to five seconds before making their decision to keep you in the stack or drop you in the waste basket. That isn’t enough time for

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

employers to get through much content unless you present it to accommodate their reviewing approach.

6. Does your cover letter look well-organised, concise and business-like?

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

The fact that employers put upper limits on review time for r?sum?s, CVs, and cover letters doesn’t mean that you’ll get the full allotment. It’s quite common for an employer t

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

o decide “I’ve seen enough” in as little as one or two seconds if your documents aren’t impressive at first glance. Since your cover letter is the first thing employers see, it bears

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

the burden of making that all-important “good first impression”.

Relatively few job-seekers realize the importance of the cover letter and fewer still understand how to craft an effe

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ctive one. Therefore, learning how to design a strong cover letter is often the single most effective way for most job seekers to boost their odds of getting picked for job interviews

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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