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Just Other Articles - Training vs. Coaching - There Is A Difference
The terms Sales Training and Sales Coaching are often used interchangeably. I view them as totally distinct terms.
It's cri
It's cri
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
tical that we understand the subtle difference between the terms. It is that difference which will provide the explanation a
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
s to why so much conventional sales training, even very high priced training, fails to deliver positive and sustained change
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
s in most salespersons' behavior.
Sales Training is either conditioning or an attempt at reconditioning
Sales Training is either conditioning or an attempt at reconditioning
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
. It's the process of teaching various methods, sales tracks, tools, tips and strategies.
Teaching, by its very nat
Teaching, by its very nat
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
ure, is the imposition of something from the teacher onto the student. Although teaching is traditional, in and of itself it
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
's not necessarily always the best method to get the desired results.
Why? Because most of us, by our nature, don't want to
Why? Because most of us, by our nature, don't want to
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
be controlled by someone else or someone else's ideas. Our ego gets in the way, doesn't it? The result is that teaching oft
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
en meets some level of resistance from the student.
Sales Coaching, on the other hand, takes the position that the individu
Sales Coaching, on the other hand, takes the position that the individu
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
al must assume personal responsibility for his or her life and career.
Salespeople are encouraged to examine their personal
Salespeople are encouraged to examine their personal
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
core values and then they are coached to make the adjustments that will allow improved outcomes in both their selling resul
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
ts and their personal lives.
Training, a.k.a. teaching, imposes. Coaching, by contrast, creates a learning experience that
Training, a.k.a. teaching, imposes. Coaching, by contrast, creates a learning experience that
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
draws solutions out of the student because it continually poses the question "Does it work or doesn't it work? Thus, the stu
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
dent is invited and empowered to make a mindful choice.
Because students makes choices personally, based on their core valu
Because students makes choices personally, based on their core valu
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
es, there tends to be little or no resistance at all. Therefore results do become positive and most importan
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
tly, sustained.
Sales coaching is an interactive process that provides guidance and encourages the salesper
Sales coaching is an interactive process that provides guidance and encourages the salesper
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
son to make productive decisions while taking personal ownership of those decisions. This technique will encourage the devel
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
opment and expansion of his or her own mind, resulting in not only increased levels of self confidence but also higher self
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
esteem.
This personal growth motivates the sales team member to seek out and create more successes in both his or her selli
This personal growth motivates the sales team member to seek out and create more successes in both his or her selli
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ng career and personal life. These successes and positive, adjusted behaviors are sure to put more money on your bottom line
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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