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I admit it, I’m a Laker fan, so bring it on, haters. Tell me Kobe is a ball hog, that Lamar Odom is an over-glorified underachiever

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

, that Phil Jackson really is Mark Cuban’s Bucket Boy. Tell me that Mitch Kupchak is going to go down as making the dumbest trade on

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

record, and that you’ll be rubbing your hands together as the Pistons or Spurs make their way to another NBA Championship.

I can ta

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

e it.

What do Kobe and the Lakers have to do with my business, you ask?

Whether you’ve recently started a new business or are a se

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

asoned entrepreneur, you understand one thing very clearly. Your best assets are the unique things you bring to the table—your expe

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ience, your creativity, your institutionalized craziness—and they help to determine the value of your company.

Like you, the Lakers

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

know they have a star in Kobe Bryant. Love him or hate him, he brings a brand new aspect of his game when every season opens. He un

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

derstands the competitive spirit intimately, has an incredible work ethic, and knows that when the team needs him, he can bring it i

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

the 4th quarter.

I was there the night he dropped 62 on the Dallas Mavericks, screaming my lungs out, and there was poetry everywh

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

re in that building.

But Kobe, like all successful businesspeople, also understands the value of the team. In business, as in baske

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ball, it’s imperative to have the right people around you, so your business can grow and prosper. Taking the cheap approach never w

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

orks. Only paying fair (or better) wages and accompanying that with respectful treatment keeps the best workers around to ensure yo

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

r success.

Ask Howard Stern, whose recent jump toSirius Satellite Radio netted him a cool$200 million in salary and stock.

Clearly

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

Howard Stern understands the value of respectful treatment, since he's received a guarantee that Sirius that they will not censor h

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

is risque antics. Likewise, Sirius understands the value of a great performer. They know Stern will bring revenue and new subscribe

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

s because of, and perhaps despite, his offensive brand of comedy.

So it may be time to ask yourself: what are the best assets of my

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

company, and how do they determine our value? If you want to grow exponentially, do you have the right people around you? And how

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

are you, as the company’s star, developing your game every year?

You Laker Haters can bring it all you want, but Kobe’s drives, bre

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

k-you-off crossovers and circus shots, not to mention his jersey are going to be around for a long time to come.

Here’s hoping the

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ame can be said for your company.

Copyright 2006 Find Your Prosperity.com

For more stories, visit http://www.FindYourProsperity.co

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Fast food and restaurants is and will still be the fastest growing segment of the franchise industry. While this may be so, your success is not guaranteed when you enter this race. Because of the popularity of food franchises, the market tends to become saturated with this type of business. More and more you see fast foods and restaurants vying for the same market are opening shops back to back or side to side in malls, commercial areas and almost every other place in the downtown area. Of course with the daunting number of choices, the overall financial performance of these types of franchises tends to bottom out and lose steam over time.

The second you quit being the 'best deal' for your customer, he'll drop you like a hot potato. Regardless of how many lunches you've bought him or birthdays you've remembered.

It’s a phrase I hear over and over again from many entrepreneurs, small businesses owners and inventors: “I’d love to hire someone to launch our publicity campaign professionally, but we can’t afford...

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