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    In Kareem Abdul-Jabbar's book Brothers in Arms, he tells the story of Lieutenant John Robinson who was
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    assigned to a tank command during World War II. Robinson knew nothing about tanks or tank battle strategy, y
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    t he was in charge of men who were thoroughly trained. There was no time for playing catch-up. Although, they
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    were still just participating in maneuvers (and firing live rounds), the troopers were being closely watched
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    and evaluated for frontline duty.

    Robinson's solution was to confess his ignorance to his troops. He relied
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    on their ability to do their job, while he learned the skills they already knew. His men rallied behind him.
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    hey pulled their weight and his and did it so well, Robinson was singled out and commended for their excellen
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    t teamwork. He confessed his initial ignorance to his superiors and was made morale officer. His troops had d
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    ne a great job and enjoyed themselves while they showed off their abilities.

    In business competition, as in
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    war, we're often called upon to lead when we feel unprepared and ill-equiped. We can work as hard as we can t
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    learn what we need to know, so we can make the right decisions, but still we need to depend on others for he
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    p and assistance. Perhaps, we're not completely ignorant (so we don't have to confess it), but we never know
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    all we need to know and most people don't possess every possible skill needed for every project. That's why w
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    belong to teams. Each team member brings their own skills and knowledge to the playing field. Team leadershi
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    p takes advantage of the strengths and weaknesses of the entire team. Trusting them and allowing them to part
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    cipate and lead encourages their development and ultimately leads to success.

    The strength of a any team can
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    be enhanced by letting the members know how much their own skills are valued. By confessing and sharing weak
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    esses, we can take advantage of the strengths of others and thereby build a stronger team. This allows us to
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    find team members who can step up to the plate and deliver a home run, when needed. Lt. John "Jackie" Robinso
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    was later a team member of the Brooklyn Dodgers and the first African American to play Major League Baseball


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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