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Benefit 1 - You get to understand them better

Almost everyone wants to know that their manager is genuinely and positively interested in them. They may not a

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

lways give that impression by their demeanour but trust me - they want to know you care; they want acceptance from you.

If they know you care about them, then

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

your relationship will be much more productive.

Benefit 2 - You find out how they're handling the job

As well as getting to know your team from a human or p

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ersonal basis you need to get to know them on a business basis. How are they getting along with the job? And it's not a matter of asking - "How's the job goin

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

?" If you ask that then you may get a list of complaints or you may just get - "It's all going fine."

Benefit 3 - It helps you deal with problems

One of the

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

main benefits of spending time with your team is that it lets them know you're there to help with problems. Of course, you're not there necessarily to solve t

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

heir problems but to coach them to solve their problems.

Benefit 4 - They get to know you

Your team will want to know about you at both a personal and busin

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ss level. Again, that doesn't mean sharing your intimate thoughts but it's similar to the things you want to know about them.

Even although team members don'

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

t ask you about yourself - tell them. Reveal bits and pieces about yourself over a period of time.

What you're really saying is - "I'm human, I'm like you an

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

I experience the same situations."

Benefit 5 - You have the opportunity to give them feedback and coach them

This is one of the most important things the s

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ccessful manager can do. This is your opportunity to tell them the things that you do like about their performance and also the things you don't like. Too of

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ten managers leave feedback until a performance review and often these are only once or twice a year.

Benefit 6 - They have the opportunity to give you feedb

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ck

Now this may make you feel a bit nervous and it certainly can be scary when you're not used to it but it is very motivational. If you create a healthy ope

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

n environment in your team then they should feel comfortable giving feedback to you. It may not always be what you want to hear but it can certainly improve

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

our relationship with them.

Benefit 7 - It encourages opinions and ideas to flow from them

It's often the case that members of your team have positive sugge

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

tions that will benefit the team, the business and you. However, they may not always be willing to seek you out and tell you about them. Perhaps they may feel

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

foolish or embarrassed in front of their colleagues.

If you're spending time with them - then this is the ideal opportunity for them to give you their thoug

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ts. Of course, you sometimes have to dig this out and encourage it.

Benefit 8 - It allows you to explain the company's mission and the team's role in this.

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

When you spend time with each individual it gives you the opportunity to explain how the business is going and how the team is performing. This is often done

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

t a team brief and that's okay. However in a one to one situation you can discuss in more depth and encourage ideas and feedback from them as described above

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Those who are planning to start a new business should also think about buying into a franchise. Several established companies offer franchises, giving you the opportunity of working in a diverse field of business.

Prospects have many reasons (you might think excuses) for not buying your product or service. Many of these objections, however, are actually emotional defenses, and before you can overcome the obstacle you must recognize the emotion behind it. To help you analyze why your prospect doesn't want to buy from you, ask yourself the following questions.

Tap these treasures of ideas. The best money you can spend is money invested in your business plan education. Don't shortchange yourself when it comes to investing in your dream.

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