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How can you spot an expert business article writer or knowledgeable business co

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

nsultant from a wannabe pretender self-proclaimed marketing guru? It is difficu

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

lt to separate those with actual business experience from those who are self-pr

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

moters of nothingness. I have developed the Top 7 Tips in spotting the bogus ex

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

pert business articles and uncovering those ten-gallon hat wearers who write th

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

m.

1.) Self-promoters generally sound very salesy and use multiple marketing

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

tricks and catch phrases in each article.

2.) Wannabe marketers write article

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

s only talking about their sales cassette tapes, secret marketing programs or b

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

oks.

3.) Pretender business writers tell of irrelevant events to help guide t

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

heir points of contention, which clearly have no basis to support their argumen

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

.

4.) Those with no real business experience claim their experience in market

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ing is selling their marketing stuff?

5.) Ten-gallon hat wearers write busine

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ss articles, which are shorter than their byline 2-3 paragraph information and

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ontacts.

6.) Fakers who write business articles generally do not put up any s

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ort of resume or experience worthy of mention and if they do it is flowery, irr

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

levant and hard to find on the Internet or their own website.

7.) Buzz Word

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ing Bogus Business writers are so in love with the industry terminology, that t

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

hey use it to mislead the reader into believing they need them to understand th

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

s new language.

After you get the hang of it you should be able to spot the fa

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ker business writers too and sincerely I hope you do. Consider all this in 2006

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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