Just Other Articles

The Seattle Sonics, a National Basketball Association team, are having problems. This is nothing new for the Sonics, nor for many professional teams. The sam

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

e could be said for many businesses. The actual problem is universal.

In a local news article, the plight of one of the Sonics stars is sited.

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

"Rashard Lewis has made peace with this lost season. He says he's no longer angry with ownership, management, teammates, and the circumstances that have turn

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ed the once-proud Sonics into a franchise struggling for respectability."
-- Lewis voices upset over Sonics' path - The Seattle Times, February 26, 2006

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

In an industry where sometimes it seems like sports stars just go through the motions of playing as they take home millions of dollars for uni

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

spired effort, Lewis is contrary. Like others stuck in positions with little chance of advancement, Lewis speaks his mind. "I'm tired of losing. My main focu

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

s is to compete for an NBA championship before my career is up."

The Sonics are in disarray. They have changed coaches; they have traded players; they are t

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

hreatening to relocate; they have remained secretive about their plans for playing and winning.

The John Cleese training video people have a communications

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

training video that speaks to this problem. The aim of the video is to ensure that managers inform and involve their teams in order to improve motivation and

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

productivity. It doesn't really matter if we are talking about a sports team or a workteam at the office. The predicament is the same.

"Researc

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

shows that the two most common complaints in organizations worldwide are 'nobody ever tells us' and 'nobody ever asks us'. The Best Of Motives consis

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ts of two videos, which tackle each of these issues. Part One is No One Ever Tells Us, and Part Two is No One Ever Asks Us. The final lesson is

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

that people need results to achieve, not tasks to perform if they are to be productive, successful and willing to contribute to the business." - Ad copy for

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

The Best of Motives

Lewis, who will probably ask out of his contract that is scheduled to pay him 21 million dollars for the final two

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

years, says, "I still don't know what's going on with management. Are they going to sell the team? I think there's a number of different things that are real

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

y going on right now."

Here we have a player that is worth millions of dollars a year and he doesn't know what's going on. His mind goes over the same conce

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

rns as an employee making $12.50 an hour. Will he stay on the job where he's not informed and his opinion isn't asked for, or will he seek employment somewhe

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

re else? "No One Ever Tells Us" and "No One Ever Asks Us" are major hurdles at all levels.

We all face the same communication issues. Lewis probably has a b

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

etter chance of succeeding than most of us, and by speaking up he's involving himself in the communications process.

Communications should always be a two-w

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ay street. One-way and no-way communications just don't work. Team members want to succeed if given the chance . . . the tools . . . and a little information

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.justotherarticles.org.ua/article/47285/justotherarticles-No-One-Ever-Tells-UsNo-One-Ever-Asks-Us.html">No One Ever Tells Us/No One Ever Asks Us</a>

BB link (for phorums):
[url=http://www.justotherarticles.org.ua/article/47285/justotherarticles-No-One-Ever-Tells-UsNo-One-Ever-Asks-Us.html]No One Ever Tells Us/No One Ever Asks Us[/url]

Clever radio commercials are hard to come by. That's because so many ad agencies and advertisers treat radio as an afterthought. But there is a way to make your radio spots stand out and be remembered. Want to know how? Read on!

When you can differentiate yourself from your small business competitors, your marketing can produce powerful results. Do you know how to to make your business stand out from the crowd?

Do your company's salespeople consistently sell your entire portfolio of products and services? Do they gain traction quickly with newly introduced products and services? This article describes a training approach that will improve salesperson performance in both of these areas.

Tags

Links

Just Other Articles - No One Ever Tells Us/No One Ever Asks Us

Related Articles: