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  • Just Other Articles - 3 Commonly Asked Questions about Affiliate Management

    People have all kinds of questions about starting their own affiliate program and it’s always a good idea to be prepared. Starting and managing your own affiliate program isn’t somethi
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    ng that can be done on the fly. It takes carefully preparation and planning, but the results are well worth it. Here are 3 commonly asked questions:

    Question 1: How much commission sh
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    ould I offer in my affiliate program?

    How much you offer will depend on the amount you can afford, taking into consideration the lifetime value of a customer, what your competition is
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    doing and how attractive you can make your offer.

    As a general statement, information products usually have a higher commission rate - often between 25-50% with the higher end being
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    more common. Consumer products with smaller profit margins can be as low as 5%, but don't often go above 20%.

    But what you charge should be based on your own unique business. Here are
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    some more things to help you come to a decision:

    Sometimes it's okay to pay a bit more for a first-time customer who will buy from you over and over again.

    Always see what your compe
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    tition is offering. You don't have to get into a commission war, just be sure to make your program very attractive through good conversion rates, unique and useful promotional tools an
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    d other attractive features.

    Question 2: What kind of affiliate tools should I provide to my affiliates?

    The simplest answer is: Give them what they want.

    Talk to your affiliates an
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    d see what they need to serve their unique audience needs, and where possible, provide it to them.

    For hard-hitting promotions, you can craft email copy, conduct live teleseminars wit
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    h content and sales pitch, special reports, etc.

    For the content-starved webmaster (and there are plenty out there), give them things like articles, free ebooks and other informationa
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    content.

    The important thing is to listen to your affiliates and watch which tools convert best.

    Question 3: Q: Can I have an affiliate program with a service-based business?

    Sure
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    you can. If you have a profit margin or a lifetime customer value that allows you to pay commissions, certainly.

    If you have services available that are at a set price, it's easy to a
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    utomate everything and run your program, just like a product-based one.

    If you charge by the hour or have to give project estimates, it’s a little tougher to automate completely.

    Her
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    e are a few options:

    - Have a script that can track who referred your potential client to you. Ex. Affiliate recommends your service through a tracking link. Potential client clicks t
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    he link, checks out your website and fills out a form for more information. Your system tells you who referred the client and if they purchase your services, you can give the affiliate
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    a commission.

    - You could do it as a pay-per-lead opportunity where the affiliate is paid a smaller fee for every person that fills out the form for more information. This would be ea
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    sy to automate in most affiliate systems that can handle pay-per-lead transactions.

    - Don't want to go with a full-blown affiliate program? You can institute a client referral program
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    where you simply allow your clients to recommend your service, in return for credit for services. When a new client comes to you, you ask where they heard about you and you add a cred
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    it to your referring client's account

    An affiliate force is an incredibly powerful thing and when you consider you don’t have to pay affiliates anything until they produce results for
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    you, it’s one of the best deals going in Internet marketing today. Plan your program well and you’ll soon have your own active force of affiliates bringing you new customers every day


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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