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Some tips to use on your (wordpress) blog to help improve the look and experience of your blog for you and your readers.

Pick a topic you enjoy for your blog

Pick a general topic you are passionate about, and stick with that focus

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

as you post. Near the title of your blog, identify your blog's focus so new visitors can know immediately What your blog is about and whether it aligns with their interests.

Allow Comments and Encourage Feedback

Let others commen

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

t on your blog, you benefit from the feedback given from your readers.Reply to any comments posted, blogs are dialogues not monologues. If you turn commenting off, you lose out on the Web 2.0 aspects of your blog.To encourage commen

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ting, allow posting with out signing in.(this can be change under options discussions).

Activate http://akismet.com and this http://sw-guide.de/wordpress/math-comment-spam-protection-plugin to avoid spam. Add the http://txfx.net/co

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

e/wordpress/subscribe-to-comments so users can be aware of follow-up comments.

Use Feedburner RSS feed button

Make it easy to subscribe to your feed by placing an orange RSS button in a highly visible location. Route your feed thr

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ough http://feedburner.com so you can keep track of your subscribers. You can also offer an e-mail subscription using FeedBurner.

Use Visual Images to Break up dull text

Break up your text with charts, photos, blockquotes, and vid

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

eos. If you get photos from other blogs or from Flickr, include a link back to the source. Most popular blogs are visually rich.

Use Subheadings in your long posts

If you do long posts, use subheadings to break up the text. Also u

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

se the "Read more" tag so users can scan down the front page without having to scroll eternally.

Link with others in your posts

Links increase readership and let others know you're writing about them. Others can see incoming links

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

in their blogs. Links also enable trackbacks and pingbacks, allowing your content to appear in the comments section of other posts.

The http://wordpress.org/extend/plugins/kramer is helpful for automating trackbacks, and you can us

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

e it to show inbound links in the sidebar of your blog. Links also boost your Google rankings, converting your blog into a powerful search engine optimization tool.

Include a List of related posts below each post

When readers find

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

your post via the search engines using keywords, why not point them to other posts on your site with similar information? Doing so can increase the page views per reader. In WordPress, you can automatically create a Related Posts s

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ection based on matching keywords with the http://wasabi.pbwiki.com/Related%20Entries. If you want more control (with more effort), use http://da44en.wordpress.com/2006/01/06/dlc-related/. You type keywords in the Custom Fields sect

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

on of a post, and posts that match the keywords are connected as related.

Let Readers Contact you offline

Readers may want to contact you offline with a question or comment.You will be seen as an expert on your topic (the go-to-gu

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

y for that topic), and the user's question may not be related to the comments section of your latest posts.If you make your contact info readily apparent, users can reach you. You can use a contact form plugin (http://kzkw.net/blog/

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

2007/02/12/wp-contact-form-part-iii) or simply make your email address available.

Have a Top Post section on your blog

You can use the http://www.lesterchan.net/wordpress/readme/wp-postviews.html plugin to automate a Most Viewed p

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

osts section, or you can create your own list of classic posts.

Use a site Map Index for easy browsing

Much of your site's traffic comes from search engines.Many readers are first-timers on your site. Providing an index readers ca

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

quickly scan (such as with this http://www.dagondesign.com/articles/sitemap-generator-plugin-for-wordpress plugin) is an excellent way to let users skim your entire post collection. An index may increase the page views per visitor.

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

It also shows you just what you've written. It's like a Table of Contents for your site.

Create a Community of Readers

If you add the Show http://www.pfadvice.com/wordpress-plugins/show-top-commentators plugin, you can show the p

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

eople who most frequently comment on your blog. This is a simple way to create your own community of readers with similar interests.

Post as often as you can but more importantly regularly

Try to get into a routine of posting regu

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

larly to your blog, such as daily, every few days, or every week, this will change your experience of blogging. It will help you stay engaged with your topic. It will build a greater community of readers, who will post more comments

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Consistency in communication can influence client retention. Do you want to keep your best clients? Avoid sending mixed signals.

One of the most dynamic businesswomen in American history, Estee Lauder through single-mindedness of purpose created one of the world’s most successful cosmetics empires. At her death she left behind her a company whose products are sold worldwide and which has tens of thousands of employees.

The number one rule of being successful in the world of publicity (or in just about any other field, for that matter): Don’t sabotage your efforts with dumb -- and easily correctable -- mistakes. Here then are the dumb things that publicity seekers do. Avoid them, and you’ll be well on your way to scoring great coverage!

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