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  • Just Other Articles - Five Good Reasons to Can Your Small Business Website

    Most small and medium size bricks and mortar businesses now have websites. That’s a good thing, right?

    It depends.

    Let’s face it. Most business websites are a waste of electricity and bandwi
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    dth.

    Here are my top five reasons why you need to can your website:

    1. Unclear purpose.

    Why did you create or pay someone to create a website for your business? Because everyone says you nee
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    a site? To sell your products or services? To handle customer service?

    If you don't have clear objectives as to what you wish to accomplish with your website, you can be sure your visitors w
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    n't have a clue.

    2. No content worth reading.

    Free information is the coin of the Internet realm. Visitors who stumble upon your site don't care about your company history, your mission state
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    ent, or a group photo of your staff from the last Christmas party.

    Your site concentrates on telling everyone what a wonderful company you are without answering the visitors real question: "Wha
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    's in it for me?".

    3. Content has not been updated in months or years.

    Why should I trust you or your company to have the latest or greatest product or service if the information is not curren
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    ?

    Old content tells me this business thinks of a website as a cheap billboard or brochure and not as a way to assist it's customers.

    If you don't have the time to keep your site current, or th
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    e funds to pay someone to update it for you, get rid of it. You are just paying for hosting a site no one needs.

    4. One way communication.

    If your customers are local, they need a way to comm
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    nicate with your company. Websites are an increasingly archaic way to satisfy customer service needs in an era of blogs, forums, autoresponders, and instant messengers.

    Why does your company n
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    t give me a way to complain publicly, as in an open forum? What are they afraid of? How many others have had problems with their products or services?

    5. Difficult to access your site.

    For s
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    me reason, many small and even big businesses want visitors to register before they allow access to any useful information.

    Wrong.

    If you want my name and email address, you better have a good
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    reason for me to give up my contact info.

    Have you earned by trust? Are you giving me a valuable, free ebook on a topic I am interested in? Do you have a privacy policy posted on each page so
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    I can be sure you are not about to spam me with ads?

    What you really need is a blog.

    OK. A blog is technically a website, but for a small business, it solves 95% of your website problems.

    Fi
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    st, to update your blog, all you need to be able to do is click and type. Your blog is updated instantly with your latest information showing first. No need to pay a website designer for anyth
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    ing.

    Second, your customers and visitors can post comments to your blog giving your valuable feedback about your products or services.

    Third, you can moderate comments to your blog so that con
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    tructive criticism stays while venom is deleted. You want honest feedback. Also, solving problems for customers concerned enough to contact you online will answer questions other customers may
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    have but who are too timid to ask.

    WordPress, an open source (free) blogging platform, offers many other plugins and options for the business owner:

    - hundreds of free templates online

    - abil
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    ty to change templates in seconds

    - a complete control panel to manage your blog

    - automatic archiving of your older posts and articles

    - posts are easy for the search engines to index

    - bui
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    t-in blogroll and easy to manage links

    - more optional features too numerous to mention

    Search engines love blogs because their content is updated more frequently than the average website. An
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    thing you can do on your old website can be done on your blog - better.

    Dump your website. If you insist on having a website, leave it as an orphan or archive and link to it from your new blog


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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