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Where is Blogging Headed in 2007?

Blogging in 2007 is probably one of the most

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

rapidly changing internet landscapes - blogging is growing at an incredible pa

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ce, as beginners realize they really can create a web site without knowledge of

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

html or computer code, and as search engine aficionados realize they can get q

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ickly indexed through some of the blogs.

We’ve only seen the beginning of blog

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ging. More and more companies are using blogging as a personal touch to connect

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

with their customers. One can spend personal time with thousands of customers

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ithout physically having to appear in the same room. The response has been over

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

whelming and has contributed to the success of many companies.

We have only sc

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ratched the surface of what blogging can do for businesses and websites alike.

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

guarantee the results will be mind-boggling. The bottom line: blogging is here

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

to stay in 2007.

Some Dos and Don’ts

- Do experience with different types of

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

blogs. Some have different features that may or may not benefit your website o

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

r goals.
- Do trade linkbacks with other blog owners and add your link to

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

lod directories.
- Don’t take blogging for granted. The idea is constantl

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

y evolving. Stay on top of it!
- Don’t forget blogging is just one of the

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

many wonderful viral tools and not the sole answer.

If you haven’t tapped into

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

the power of blogging, there is still time! While the idea has been evolving fo

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

r years, the concept is changing into a powerful viral marketing tool. Hop on t

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

he blogger train while you can before the idea becomes an Internet afterthought

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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