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There really is no trick to choosing a domain name. However, making sure your domain name has certain i

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

nherent qualities may give your website an edge. Below are ten qualities for excellent domain names.

1

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

Use common words used normally by people. This means words found in a dictionary which can be compreh

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ended by those with a sixth grade education. Keep it simple!

2) Use four words or less to communicate

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

the name of your website. Shorter domains are easier to remember and easier to type in a browser. Plu

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

s, if you have business cards, it will fit better.

3) Use words that make sense together. For example

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

dogcatbird.com really doesn't communicate much. However, dogpetstore.com definitely communicates the

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

essence of your website.

4) Keep your domain name under 21 characters. Shorter domain names are easier

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

to manage.

5) Use only alphabetic characters in your domain name. Numbers can tend to confuse people e

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

specially if they occur in the middle of the domain name. Alpha-only names are "clean" and are easily

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

ecognizable by search engines.

6) The best domains do not use hyphens. Short simple "word based" doma

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

n names are "clean" and are easily communicate to people and to search engines.

7) Be original without

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

infringing on other people's intellectual property. Seriously. A quality domain is one that stands o

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

its own merit and not on the merit of others.

8) Choose full words over abbreviations when possible.

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

This is not a hard and fast rule. Generally speaking, if someone can read your domain and instantly k

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

ow what your website is about, then the better off you are.

9) Use a .COM extension if available. Whi

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

le it is possible to have a popular site based on other extensions, the .COM extension is by far the mo

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

t recognized extension. People will ALWAYS assume a .COM extension if recalling the average domain fro

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

m memory.

10) Make it memorable. Yes, people debate this all the time. I fall into the camp that bel

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

eves if your domain name can be easily communicated and spelled, it will stick better in people's minds

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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