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What is a domain name?

The purpose of a domain name is similar to that of a street address or telephone number. The domain name directs customers to you on the Internet. The domain by itself is not your email or web address. The domain does form the base from which these addr

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

esses are derived.

For example:
Company Name: Websites 4 Small Business
Domain Name: web4business.com.au
Web Address: www.web4business.com.au
Email Address: info@web4business.com.au

Do I need to register a domain name to have a website?

The simple answer

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

is NO. You do not need to have your own domain name. Your website can be created and hosted without it. Your website address will look something like this:

www.web4business.com.au/JBCleaning OR
www.ozemail.com.au/~JBCleaning

The only advantage of not registering a domain nam

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

e is that you will save yourself A$70 per year (it costs approx A$140 for 2 years to register a '.com.au' domain name). The disadvantages of NOT having your domain name include:

1. If you decide to change your Webhosting company or if that company goes out of business, you will lose y

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

our website address. Your website can be transferred to a new company, but your address will change. And that means re-printing stationery and re-doing all your advertising, notifying all your customers etc.

2. Website addresses that contain information other than your company name ar

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

e long and hard to remember and do not appear as professional. Compare these two and see which one you are more likely to remember

www.ozemail.com.au/~JBCleaning OR
www.JBCleaning.com.au

So it is a good idea to register a domain name, even if it is just to protect yourself for

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

the future. Say for example, your business name is JB Cleaning and you decide not to register your domain name for now.

Along comes Joe Bloggs who opens his own cleaning business and registers JBCleaning.com.au domain name. After a year you decide you want to have your own domain na

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

me, but since Joe Bloggs already owns it, you won't be able to register it. Not to mention your customers who know your business as JB Cleaning may visit his website, thinking it's your web address and instead hire Joe Bloggs Cleaning.

What does it all mean?

A domain name nor

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

mally consists of 2 parts - your company name and the organisation type/region. For example with the domain web4business.com.au – web4business is the company name or a name derived from it. The .com.au indicates that Websites 4 Small Business is a commercial organisation in Australia.

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

.com.au Commercial Organisations in Australia
.net.au For network infrastructure and Internet Service Providers in Australia
.gov.au Australian government and semi-government departments
.org.au For clubs and various forms of affiliation groups in Australia
.edu.au

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

Australian educational institutions
.asn.au Australian associations
.com Commercial organisations in the United States
.net For network infrastructure and Internet Service Providers in the United States
.gov US government and semi-government departments
.edu Ed

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ucational institutions in the United States

Choosing a domain name

Domain name allocation is governed by a set of rules to ensure that no misuse of domain names occurs. Domain names must be unique within .com.au and should not contravene anyone else's right to the use of the n

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ame. Domain names must be at least two characters long and contain only alphanumeric characters. Traditionally, Australian commercial domain names could not be common English dictionary words (e.g. lawyer.com.au or phone.com.au) or place names (e.g. Sydney.com.au). However, this system

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

is under review and some such 'generic' names are becoming available.

The domain name that you request must closely resemble your existing registered company or business name (e.g. a company named Acme Oils Pty Ltd could register one of the following domain names - acme.com.au, acmeoil

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

s.com.au, ao.com.au, provided they are not already taken. Acme Oils Pty Ltd would not be able to register impact.com.au, oil.com.au or goodoil.com.au because they do not resemble the registered business name closely and they are common English dictionary words.

When you register your b

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

usiness domain name, the registering authority requires an ACN (for companies) or an ABN (for sole traders). Once the domain name is registered through a national body, webhost's servers must then be set up to identify the domain name as a unique address, and to propagate it through the

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

rest of the internet to ensure it can be accessed all over the world.

Domain Name Checklist

The following checklist will help ensure that your domain name is not rejected.
- You must supply the legal name of the organisation.
- You must supply your ABN, CAN or Busine

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ss Number
- Domain name must be at least two characters long.
- Domain name must contain only alphanumeric characters (ie. A-Z, 0-9) and hyphens (-).
- Domain name must not start or finish with a hyphen.
- Domain name must be directly derived from the legal name of t

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

he commercial entity,

Once you have decided on the domain name that you would like, you need to check if it is available. To check, visit: MelbourneIT – www.melbourneit.com.au

Final Tips for Your Domain Name

- Under NO circumstances should you use your domain name in advertis

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ing material, office

stationery until it is officially approved.

- Try to keep the number of letters in your domain name to a minimum.

- Domain names are not case sensitive. But you can use upper and lower case to improve the

readability of your domain name. eg. Web4Business.com.au

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Internet marketing will provide you with an inexpensive advertising channel that can provide immediate results and feedback to judge the effectiveness of your internet marketing strategy. This article shows how to use internet marketing to your advantage.

Postcards can drive an enormous amount of traffic to your web site and generate new sales leads and the great thing is that you don't have to spend a lot of time or money on them, but only if you apply these common marketing techniques that are rarely used by real estate agents.

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