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    Do you use your Internet Service Provider (ISP) to get your e-mail. If you are using their 'conveniently' provided e-mail addresse
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    s for your business then you are at risk - future marketing costs, poor customer service, and lost business!

    I just ta
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    lked to a small business owner that had her Internet service cut off. It was only an administrative error, but it caused her 2 wee
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    s without Internet and e-mail, and was enough to make her change Internet service providers. So now she has to notify a
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    ll her contacts to let them know she has a different e-mail address - that is how I found out about her dilemma.

    But t
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    hat is just the beginning. She will now have to change her business cards, her brochures, flyers, etc. And what about that add in
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    he yellow pages. Or all the business directories her business is listed with. Maybe she just spent money on a direct ma
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    rketing campaign - what about those contacts. And just think about all those business cards that she may have handed ou
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    t over the last months or years.

    Another small business owner recently moved to a new and larger location. You expect that you ha
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    e to change marketing information after a move like this, but you want to maintain contact with as many clients and pro
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    spects as you can through the move. But unfortunately the ISP she had at her old location is not available at her new office. So k
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    eeping that old e-mail address provided by the old Internet provider is not feasible.

    Another scenario is when your IS
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    informs you that your e-mail address is changing. It is a wonder that this does not encounter outrage from business ow
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    ners. Both Shaw (changed from name@home.com to name@shaw.ca) and telus (from name@telusplanet.net to name@telus.net) have done thi
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    s over the last number of years. This causes large cost, and untold lost prospects and business to the small business o
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    ners.

    So what is the solution? GET YOUR OWN DOMAIN NAME! For around $10 to $25 per year you can get your own domain name that you
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    own and control. For another $25 to $50 per year you can use that domain name for all your business e-mails. (And if y
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    ou want to spend another $100 plus you can have a very basic web site to promote your business).

    With a little work, or with your
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    local Internet techie's help, you can set up your e-mail program to work with that domain name to handle all your busin
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    ess e-mails. And never have to worry about someone else controlling your business contact information!

    Do it now!

    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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