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B2B refers to business-to-business transactions where customers are other businesses; where as business-to-consumer transaction refers to businesses deal

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

ing with individual consumers or end customers.

B2B transactions are more complex and have a greater need for security than B2C e-commerce. B2B transact

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ons involved many complex issues such as system integration within the firm as well as with its trading partners raising many questions about the securit

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

of the information exchanged as well as having to have systems that ensured that the rules and regulations governing the exchange of information were fo

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

lowed. The cost of installing the infrastructure proved to be prohibitory and many businesses and suppliers reverted back to using phones or faxes inhibi

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ed by the costs, hardly realizing that in the long run they will be saving tons of money as operating costs are cut drastically as well as ensuring a bet

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

er control over the supply chain integration. The major hurdle was to get the partners to collaborate in implementing B2B networking, establishing common

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

goals to be achieved hence B2B has not become as popular as it should have been.

Some Differences between B2B and B2C E-Commerce:

• B2C offer spot sou

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

cing contract management that offer a flat rate retail price for each of the goods sold.

• B2B transaction involve direct-sourcing contract management w

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

ich involves negotiation terms that will establish the price based on which other factors such as warranty coverage, volume-based pricing, carrier, and l

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

gistics preferences etc. will be decided.

• B2C does not require the business to spend on expensive, extensive infrastructure.

• B2B requires huge amou

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ts to be involved in spent in integrating the systems of the organization as well as those of its business partners that made the process expensive, time

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

consuming and raising many questions about security etc.

• B2C e-commerce just involves used defined profiles and email promotions.

• B2B e-commerce ne

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ds the involvement of complex issues studying order history data, such as the preferences of trading partners, payment records, locations etc.

• B2C req

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

uires that sellers update their site regularly regarding product cost and incorporate product catalogue with picture and description of the product.

• B

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

B involves syndication of catalogues of different suppliers that need to be formatted, priced, and presented to buyers in a consolidated fashion. It has

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

greater need for Business intelligence systems as well as analytic software.

• B2C is far easier as options like cyber cash enable the business to func

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ion easily.

• Payment options are not that easy with B2B, which involves back-office connectivity, invoicing etc.

• B2B have only one major benefit tha

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

is good supply chain coordination. B2B e-commerce cannot compromise on time, quality and credibility of its products.

These are just some of the main d

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

fferences between B2B and business-to-consumer e-commerce.

There are companies that offer services as well as products to help run business successfully

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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