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There were many things that I and my partner didn't know (and should have known) before launching our ecommerce website. Fortunately, we had an excellent web deve

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

loper to help me iron things out. Here I list the 10 most important points I think one should think about before launching an ecommerce website...

Get y

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ourself a brilliant web developer - unless you are already an expert it is too difficult to manage on your own

Choose the bank that you'd like to have your busine

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

s account with FIRST, and more importantly - WAIT UNTIL YOU GET ACCEPTED before choosing your payment option - banks have their own lists of PSP's (payment service provide

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

rs) that are compatible with their systems.

After opening your account, you will then need to open an Internet Merchant account. You don't have to open one with y

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

our bank, but it makes sense to keep it as simple as possible. CHECK INTERNET MERCHANT ACCOUNT RATES before opening account, and take the charges for accepting credit/debi

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

cards into account when compiling your pricing structure.

Choose your payment option next - not all carts (the software that allows people to put goods in a bask

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

et and buy them) work with all payment systems. We initially chose Protx and bought a cart to suit, however, we eventually went with Paypal (reasons detailed in point 8

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

below.) We were very lucky that Paypal integrated with our cart with little fuss.

Once you have your bank account, internet merchant account and PSP, NOW you can

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

purchase your shopping cart. Get expert advice and read reviews - make sure you are happy with what your cart can and can't do.

If you are intending to update the

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

site yourself - can a WYSIWYG (what you see is what you get) content management system (CMS) be bolted on to it? If not, you will have to get to grips with HTML or pay y

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

our developer/optimiser to do it.

Know before you progress further that with some carts (ours!) you cannot put ?POA into the price space, neither can you change t

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

e BUY NOW link. This is especially important if you have bespoke products/services as well as ready-to-buy items on your site. This happened to us and we had to have a s

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

eparate section built in to the site to sell our bespoke experiences.

Consider Paypal as your PSP. We learned that you don't need a Paypal account to pay online w

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ith them, and although there has been some negative American press about them, we felt that using such a recognisable payment method would help our customers when buying o

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

line. We also find that the charges are reasonable, the range of cards accepted is extensive, in addition to the paying via Paypal account option.

If you pref

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

er not to use Paypal as your PSP, consider adding the option to pay by Paypal account to your site - there are a lot of people out there with money sitting around in Paypa

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

l accounts - somehow it doesn't feel that you are actually spending money so much.

Whenever you expect your website launch date to be - think again. There are alw

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

ys glitches to be ironed out. We launched 5 months after our original date, nobody's fault, just things we hadn't thought of. So, to summarise - think things

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

through carefully, take expert advice, and most importantly of all, do your research carefully - the more you sweat in peace, the less you bleed in war!

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Just Other Articles - Ecommerce - 10 Things You Should Know/Do Before Beginning

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