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Congratulations on your decision to publish your own ezine! You're on the way to more profit for sure AND

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

some fun and adventure.

But obviously there is an important question you'll need to ask yourself BEFORE y

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ou write a single word. That question is "What's it all about?" That is, what is your ezine all about?

Th

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

e most likely subject to choose is one which you are knowledgeable. What is your expertise? Dog training?

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

aking jewelry? Writing? Investing? Choosing a subject of which you have knowledge has already provided you

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

with enough material to write several articles for your ezine. However, your subject should also be one y

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ou are passionate about. You may have 30 years experience working in the investment industry but if you ar

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

burned out you probably won't be motivated to publish a newsletter regularly on this subject.

Your subje

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ct should also be one that is in demand. This is especially true if you are using an ezine to market a pro

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

duct or service. A software tool such as Word Tracker or Ad Analyzer will help you discover popular search

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

terms. When you type in your keyword (the topic of your expertise) you'll be given a report of how many p

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

eople have searched the web using the same keyword or similar keyword.

You will also want to research the

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

topic of niche businesses. A niche is a specific area such as writing. But a niche can be broken down eve

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

n further such as writing for children, writing fiction, writing non-fiction, writing for adults, etc.

On

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

e you decide on the theme for your ezine you can now christen it with a name! My ezine targets people who

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

are interested in increasing sales with their own ezine. I want them to know how simple it is to do so. T

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

hus the name EZ Publishing (EZ sounds a bit catchier than simply "Easy"). Here are some other examples:

T

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

e Czar Report - offers leadership advice

The H.E.R.O. Solution - insider secrets of the wealthy

Internet

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

Rich Girl - marketing strategies for women

Once your ezine has a name, you can begin writing articles an

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

d gathering content for your publication -- all centered on your theme.

So, what will you name YOUR ezine

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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