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As a forum admin I know it can be difficult to keep your (new) forum active.
When you start a forum, it's active.
You probably asked a few friends to come over at the start and they're

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

active as well.
When you've done your first advertising campaigns you probably got a few new members that are active as well (and some that aren't active...).
So after some weeks you've

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ot a few members, some topics on your forum and some posts.
But it happens often that activity drops after a few weeks or months, and you're left with an almost dead community.
Many thi

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

gs can cause this... People loose interest, not enough new threads to reply to and so on...
It can be very difficult to revive such a community on your own...

Thought a bit about

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

this problem and came up with a step-by-step guide to try to revive your forum again.

Step 1: Make a bunch of new topics
Start a few topics on your forum, and try to spread th

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

m over your entire forum.
So don't only post in the "general chat" area (if you have it) but also in subforums about the main topic of your forum.
Try to start discussions!
When yo

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

u only post information, people will read it and leave it.
So you have to try to get some discussions, ask for feedback or ask other questions.
In your general chat forums you can star

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

topics like "post your pic" or "favourite music".
Polls are also good!
Topics like that can be great ice-breakers. They are easy to reply too.

Try to create a few new topics

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

each day for a couple of days!

Step 2: Ask your friends... again...
Once you've created a few new threads you can ask your friends over again.
Tell them that you creat

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

d new topics and would appreciate it if they would check them out and post a few things while they're there.

Now you should have a little more activity on your forum again... But it's not

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

done yet!

Step 3: Do some post exchanges
Doing post exchanges will not only increase your amount of posts and threads, but also your amount of members.
Also try to do

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

this for a couple days...

After these 3 steps you should have some activity on your forum again, but it's not done yet!
You still have a bunch of members that didn't notice the new

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

activity on your forum, simply because they haven't visited your forum again.
So now you have to give them a reason to visit your forum...

Step 4: Install or add something new

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

and mail all your members!
To get your members back you have to mail them... but you've got to have a reason to mail them or they could consider it spam.
And that's not so good for

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

our image...
So you have to get a reason to send an email to all your members!

Here are a few ideas:

Install a new modification on your forum
Change the la

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

out

Start a contest

Give a new service

Ask for feedback on a specific subject

...

Once you've done this you've got a reason to send an emai

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

l to all your members to notify them of the updates/changes of your forum!
At least some of them will come back to your forum to take a look at the recent changes.
Ofcourse they will s

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

e all the new topics and posts, more members and the new feature you installed.

Step 5: continue
Once you've done the previous 4 steps you should have some activity on your

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

orum again.
So there's only 1 thing left to do... And that's to continue.
You have to continue posting new topics, adding new features and continue with advertising your forum!

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

I hope that this article gave you some idea's to revive your forum.

Diether Wuyts
http://www.forumaffiliates.net

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Just Other Articles - 5 Steps to Revive a Dead Forum

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