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Just Other Articles - Internet Marketing - Linking Is Dead - Long Live Linking
It's amazing to see such a massive amount of misguided information on Internet Marketing that is being spread around the Internet, all by dim-witted, so called webmas According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product ters! Drop one of these webmasters a quick email and he'll reply with whatever he thinks is the truth. Here are some samples that we have received from webmasters in ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in esponse to a reciprocal link request; "You must have a Page Rank of at least 6 for us to even consider you" "We no longer have a links page, as Google doesn't n lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. longer gives any consideration to links anymore" "Unless our link is within one click of your home page, don't bother" The amount of short-sighted emails w here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe receive like this is staggering. It always makes me wonder why they bother in the first place. I mean,why not just ignore the request and go back to whatever they we d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro e doing anyway? It would save our time and our client's money if they just kept that sort of dribble to themselves! There's no actual proof that any of the above is t ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc ue, we should know, we've looked for it!! It is ignorance on behalf of these webmasters, are they just plain stupid or are they on some sort of ego trip, sure of thei easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi facts (which are wrong) and have to spread the gospel to all and sundry? No one ever mentions linking, it's always what the Search Engines will do. This traffic, fro nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically both one way and reciprocal links, result in consistent pre-qualified traffic. Linking strategies should always be implemented for the sake of and intention of link and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ ng itself. After all, it should be your visitors and their needs you should be catering for, not search engines. Google announced a few years ago that from their ince ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi tion, they had always used linking as the most important part of the listing algorithm and it heavily influences the Google Page Rank. Which is ironic if you consider ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a the typical response we now see on a regular basis. However, if linking is truly dead, as the doom merchants seem so keen to inform us, then why do the likes of Googl dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod et al not announce it? Why is Page Rank still so important and why is the back link information so readily available at Google? Also, if linking is dead, how will se cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin rch engines actual spider the web? The whole premise of the search engines like Google is the ability to go from site to site, using the links as highways from one we tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen site to another. Most SEO websites have no linking strategies. They analyze and digest information, regurgitate their version of it and have a low Page Rank with no t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel eb presence. They don't practice what they preach. Now is the time to take the plunge! That's what it's says on our home page and that is our strategy. Now is the tim ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust to link, link and then link some more! There is no alternative It's time to stop thinking about the search engines and start thinking about your visitors, build your y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products website for them and the search engines will push you up to the top of the list. After all, search engines are spending millions of pounds in creating relevant search . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de technologies to do just that! Quality content belongs only on quality websites, it's trusted by others by getting savvy webmasters to swap links. Each link is a vote, elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip showing relevant, tightly themed content linking each other and voting each other higher up the listings. Succeeding on the Internet takes time and a LOT of hard work tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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