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Link popularity means number of other sites or web pages pointing to your website.

***Why link popularity is important?

Link po

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

pularity is essential to rank your site high in Search engines.

More targeted your links more targeted traffic you will get. If yo

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

u are selling gardening tools, the links from other sites that are related to Gardening produces good targeted traffic than the

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

link from site that targets the cooking.

It is not only number of sites that pointing yours but number of 'good' sites that p

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ointing to your page. If the website pointing your webpage also has the same content like yours it is an additional point for r

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

nking.

Also the keyword through which your website is hyperlinked carries weight. For example, your search engine website linked

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

from another website using the word 'Search engine optimization' will carry more weight for the link than simple 'Click here' w

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ord.

***How to get links?

1. If you find any website with the same content to yours send an email to the webmaster asking a lin

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

k back. Ask them politely in a courteous manner. Most of them respond well. If they don't think that they might have their own r

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

easons.

2. You can keep paid advertisements on other sites which offer advertising on their webpages. Recently most websites usi

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

g text ad campaigns to link other sites.

3. Write ezine articles and submit to content sites. You know the secret... ezine arti

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

cle submissions is one of THE best ways to get traffic and links.

4. If you have other sites, don't forget to keep links to your r

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

emaining sites.

5. When you give testimonials to other's products include your website URL.

*** Tips you should know before going

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

for link popularity:

1. Links deeper in the sitemap are little difficult to be traced by search engines. Though this is controv

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

ersial, but search engines stay at random period with in a web site to crawl the pages. So deeper the links, it takes little more

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

time to be crawled.

So always ask other websites to link back to you in the first two levels.

2. Email links are not considered

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

as links.

3. Unless you are sure about link popularity generating programs don't join in them. Instead you can approach webmaste

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

rs and ask for link exchanges.

4. If you are interested put a 'link back' cgi script on your website to invite others for link e

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

xchanges.

5. If you don't like offering a link but still want to link from a website then you can offer something else like:

==

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

Free membership on your site
== Free adspace in your ebook
== Free ezine subscription
== Discount on your produc

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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