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One of the ways that I enhance my email list responsiveness is through article marketing.

Article mark

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

eting allows me to continually meet my subscribers, not just in my emails, but in the articles they rea

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

d and love. They see my articles online, read them – long after they have been inducted into my email

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

list, where they read and devour my daily emails.

That seems kind of counter-intuitive, doesn’t it? B

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ecause generally once someone is on your email list, and you are email-marketing, they no longer need y

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ur article, right? I mean, the article gets them into your email sequence, and then the articles are n

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

o longer needed, right?

Well, sure, in some sense, I guess. But I don’t think that is necessarily alw

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ays the case. I often get emails from buyers on my list, indicating that they have read several of my

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

articles, and appreciate both my emails and my articles. So I wonder if the combined impact of seeing

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

my articles and reading my emails influences their decision to buy from me. My guess is that people wh

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

are on my list continually read my articles as they come out on sites like www.ezinearticles.com. My

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

guess is that my message in my emails is enhanced by the article marketing that I do – I had one subscr

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

iber recently comment that every time he has submitted an article recently, he saw that I had just publ

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ished one. Now, surely that is a coincidence – but that is the basic idea.

You see, I am a very small

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

fish – I just got started a few months ago, but I am already making a full time income – well, the bot

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

om line is, very few people have heard of me. But if the few that have, see my name all over the place

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

, and what I say makes sense to them, and when they try my suggestions, they make money, then they are

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

more likely to buy from me, wouldn’t you say? That is what I think, anyhow! And if I think that way –

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

maybe others do too.

I think one of the things that is important online is that we think outside the

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

box – and I really believe that writing articles can enhance and improve your email list responsiveness

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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