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Just Other Articles - Squeeze Page Basics
Squeeze Page Basics
If you are list building, one of the most critical things for
If you are list building, one of the most critical things for
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
you is to use a squeeze page. A squeeze page is simply a web page that has as its
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
only purpose the opting in of visitors, and converting them to subscribers.
If you
If you
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
already have a web site and are making sales online, you will have to make a decis
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
on. You can either transform your main page to a squeeze page, and increase the nu
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
mber or opt ins dramatically, allowing them to see your sales page only after they
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
have opted in, or you can add an opt in box to your existing web page. Depending on
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
where you place this opt-in box, and how exciting you make opting in sound, you ma
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
get 10 or 20% of your web site visitors to opt in. If you already have a thriving
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
web business, and you are building a list to improve your bottom line and repeat b
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
usiness, then this might be the way to go. Generally, the higher you place the opt
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
in box on the web page, the more opt ins you should receive. And the more you giv
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
away to the opt in, the more optins you should get.
However, what I prefer, is to
However, what I prefer, is to
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
send all my visitors to a squeeze page that only and specifically asks the visitor
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
to opt-in to my list before they can get to any of my other web pages. The upfron
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
t disadvantage to this is that only 50-80% of the people that come to my squeeze pa
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
e will actually click through, so in theory I lose a few sales from people who woul
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
d have bought if they had gone directly to my site. But I feel that the bulk of th
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
e people who do not opt in wouldn’t buy from me anyway, so no harm done.
Squeeze p
Squeeze p
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
ages can increase your opt in rates by as much as 500% - why not give one a try now
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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