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Podcasts have been popping up all over the Internet in the past year or so. I have come across podcasts on anything from the latest tech gadgets

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

to gardening tips. With millions of listeners out there and plenty of new people listening to podcasts every single day, now is a great time to

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

start your own podcast and make some money along the way.

So far podcasts sound pretty similar to an Internet Talk Radio Show, doesn’t it? Even

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

though the two have many similarities, there are also quite a few differences. Podcasts are unusually not as structured as an Internet Talk Radi

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

show. The tone of a podcast is very informal. Podcasts are usually on blogs and are also available for automatic download to your mp3 player th

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ough RSS. Podcasts also don’t have guests on every show. The host of the podcasts does a lot of the talking him or herself. Podcasts be shorter

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

r just as long as a talk radio show, plus they can vary in length from one show to the next.

There is a little bit of both hardware and softwar

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

you will need for a good sounding podcast. Podcasts are usually broadcast as mp3’s, so you need some sort of software to record your show as we

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

l as a decent microphone. Plantronics has some great mike’s available. You can either use software like Allrecorder or a complete service like A

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

dio Acrobat that will also host your audio files for you. Having your files hosted through a service like audio acrobat has the added benefit th

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

t people listening to and downloading your podcast will not eat up your bandwidth. This may save you quite a bit of money in hosting fees. You a

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

so don’ t have to worry about troubleshooting when there is an issue with the audio files.

Let’s talk about how you can start making money with

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

your podcast. Your two main sources of income will be paid advertising and affiliate programs. You can sell 30 – 60 second ad spots on your podc

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

st, as well as advertising spots on the site that links to the audio file of your podcast. As far as affiliate marketing goes, you can promote r

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

lated products on your website and mention them in your show. If a listener follows your recommendation and buys the product through your link y

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

u will make a commission.

Another, newer source of income for podcasts that’s starting to pop up is sponsorship. Companies will pay good money

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

o be mentioned as the main sponsor of the podcast both on your podcast website and in the show itself. Once your podcast attracts some listeners

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

and you start getting some publicity, it should be easy to attract a corporate sponsor. In the meantime you could contact a few small businesses

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

in your target market that may be interested in sponsoring your podcast for a few months.

Now sit down, grab a pen and paper and come up with a

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

great topic you can talk about for hours. Jot down a few ideas and start recording. Before you know it, your first own podcast will be up online

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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The key to success as a leader these days is staying on top of the latest trends. That's why so many busy entrepreneurs are turning to audiobooks.

Discover why going into business for yourself is not going into business by yourself with a franchise.

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