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Just Other Articles - Google's Last Dance - Could Semantic Search Mean The End Of Google?
As a full-time online marketer and webmaster I try to keep
my eyes peeled to what is happening with the search engines.
These complex creatures control the Internet. They truly
are the heart, soul and brains of the web.
Unfortunately, they also control the faith of many struggling webmasters who are clawing their way to the top of SERPs in organic search. Being listed on these first pa
Unfortunately, they also control the faith of many struggling webmasters who are clawing their way to the top of SERPs in organic search. Being listed on these first pa
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
ge results for
your chosen keyword phrases is the ultimate goal and it is
often the determining factor in the success of your site.
Recently, I have noticed some strange movements with my closely watched keywords, especially in Google. Which shouldn't alarm anyone because there are often sudden movements and adjustments as Google tweaks and refines its algorithm, the complex series o
Recently, I have noticed some strange movements with my closely watched keywords, especially in Google. Which shouldn't alarm anyone because there are often sudden movements and adjustments as Google tweaks and refines its algorithm, the complex series o
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
formulas it uses
to determine which pages and sites get featured.
(Side note: An excellent resource on Google's Algorithm and ranking factors can be found here: http://www.seomoz.org/article/search-ranking-factors#f41 )
It's way too early to jump to any conclusions but the big question on everyone's mind: Is Google Moving Towards Semantic Search?
Or more precisely will Google
(Side note: An excellent resource on Google's Algorithm and ranking factors can be found here: http://www.seomoz.org/article/search-ranking-factors#f41 )
It's way too early to jump to any conclusions but the big question on everyone's mind: Is Google Moving Towards Semantic Search?
Or more precisely will Google
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
have to move to semantic
search if it has any chance of surviving in our 'here today
gone tomorrow' search world. Most of us old folks can easily
recall a pre-Google web. Is a post-Google web possible?
That's very hard to swallow but stranger things have happened on the net. But the real question should be: will Google have to embrace semantic search or perish?
Wikipedia defines Semanti
That's very hard to swallow but stranger things have happened on the net. But the real question should be: will Google have to embrace semantic search or perish?
Wikipedia defines Semanti
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
Search or Semantic Web as the
evolving process of taking all the content on the world wide
web and "expressing it not only in natural language, but also
in a form that can be understood, interpreted and used by
software agents, thus permitting them to find, share and
integrate information more easily."
As can be imagined, finding the formats and framework which all this data can be pr
As can be imagined, finding the formats and framework which all this data can be pr
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
cessed into meaningful responses
directly related to a search enquiry is mind boggling.
Technologies such as RDF(Resource Description Framework),
data interchange formats (e.g. RDF/XML, Turtle, N3, N-Triples),
RDFS (RDF Schema) and OWL (Web Ontology Language) will all
probably play a role. Many believe microformats will be
very important in this evolving semantic web.
New Semantic S
New Semantic S
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
arch Engine
We now have our first search engine supposedly based on semantics or meaning: Hakia (www.hakia.com). Is it the first in a whole new wave of search engines generated and powered by the Semantic Web which is now tagged as Web 3.0? More importantly, can it compete against a more text based search engine such as Google?
Hakia has some great features such as highlighting p
We now have our first search engine supposedly based on semantics or meaning: Hakia (www.hakia.com). Is it the first in a whole new wave of search engines generated and powered by the Semantic Web which is now tagged as Web 3.0? More importantly, can it compete against a more text based search engine such as Google?
Hakia has some great features such as highlighting p
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
otential answers to your posted question. For example,
ask it a question like: What is the population of Seattle?
And you will get an answer. But you will also get a gallery
page featuring all the relevant information about Seattle:
How to get there? Local Hotels, Restaurant Guides, Local
Weather...
Of course, do the same search in Google and you will also find your information along w
Of course, do the same search in Google and you will also find your information along w
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
th images and maps of Seattle.
However, using Hakia will show you the relevant information
faster because it is highlighted and easier to find. And in
my opinion having a whole gallery page of information somehow
makes your search more relevant and useful.
Can Google Compete?
Is this a better mousetrap? Maybe, maybe not... but it is definitely pointing the way to a better metho
Can Google Compete?
Is this a better mousetrap? Maybe, maybe not... but it is definitely pointing the way to a better metho
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
of searching
on the web.
Granted, this type of search engine has a long way to go to match Google's massive resources and obvious dominance in the search market. But even the most devoted Google user like myself must admit Google's method of ranking pages and content on the web is not without some flaws. Take for example the issue of Google Bombing where different webmasters influ
Granted, this type of search engine has a long way to go to match Google's massive resources and obvious dominance in the search market. But even the most devoted Google user like myself must admit Google's method of ranking pages and content on the web is not without some flaws. Take for example the issue of Google Bombing where different webmasters influ
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
nced the listing of the keyword 'miserable
failure' to point to President Bush.
Google has now solved that problem but Google is basically an elitist system where sites and content is judged by the PR ranking system and its algorithm and filters. One would like to believe it is a democratic system where the best and highest quality content rises to the top. One would like to...
For in
Google has now solved that problem but Google is basically an elitist system where sites and content is judged by the PR ranking system and its algorithm and filters. One would like to believe it is a democratic system where the best and highest quality content rises to the top. One would like to...
For in
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
ormation is one thing but opinions and the quality
of those opinions is something entirely different. Will the
new semantic web/search be able to judge quality content and
rank it as good as Google presently does?
Problems For Webmasters
Regardless of how the whole Semantic Web scenario plays out, it may have some consequences for webmasters and marketers. At least in the initia
Problems For Webmasters
Regardless of how the whole Semantic Web scenario plays out, it may have some consequences for webmasters and marketers. At least in the initia
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
stages until you can adjust or
optimize your sites to this new 400 pound Gorilla on the
block.
One major concern is how will the literal translation or semantic meaning of your site's title and URL determine your placement in a semantically themed search engine? Although most webmasters know to place their major keywords in their site's domain name but if you cover many topics within
One major concern is how will the literal translation or semantic meaning of your site's title and URL determine your placement in a semantically themed search engine? Although most webmasters know to place their major keywords in their site's domain name but if you cover many topics within
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
your site this is not always
possible.
Plus, does a semantic web mean everything will probably have to be tagged to the nth degree as we are seeing in blogs, social media and Web 2.0? Thankfully this can be easily done with free software such as WordPress which has tagging already built into its programming.
If we do get truly semantic search wouldn't on page factors play an even gr
Plus, does a semantic web mean everything will probably have to be tagged to the nth degree as we are seeing in blogs, social media and Web 2.0? Thankfully this can be easily done with free software such as WordPress which has tagging already built into its programming.
If we do get truly semantic search wouldn't on page factors play an even gr
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
eater role for ranking? Special care would have to be
taken as regards to your keywords and keyword variations. Great
care will also have to be taken with page Titles, Meta Tags and
your URLS.
I notice I am listed in Hakia for certain keywords but those have the direct phrases in the URLS.
Keen observers will also note that Google is now listing five or six related links in the number
I notice I am listed in Hakia for certain keywords but those have the direct phrases in the URLS.
Keen observers will also note that Google is now listing five or six related links in the number
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
ne SERPs position for certain
keyword phrases. All these links come from the same site but
are they more semantically related to the search enquiry than
traditional links we have seen in Google? Or are they more in
line with the gallery pages we see in Hakia?
Of course, jumping to any conclusions based on just one or two examples is foolhardy to say the least. Especially where search
Of course, jumping to any conclusions based on just one or two examples is foolhardy to say the least. Especially where search
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
ngines are concerned.
Brave New Internet
No doubt, Semantic Search or a Semantic Web poses some difficult obstacles and challenges as we seek a more human response from all those bits and bytes. For example, will semantic search mean we will have more closely focused sites strictly sticking to the topic of the url or domain name. Will the semantic web be more restricting than l
Brave New Internet
No doubt, Semantic Search or a Semantic Web poses some difficult obstacles and challenges as we seek a more human response from all those bits and bytes. For example, will semantic search mean we will have more closely focused sites strictly sticking to the topic of the url or domain name. Will the semantic web be more restricting than l
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
berating?
When it is all said and done, will we really be able to devise a computer/machine/system that will be able to truly interpret the vast stored knowledge and give us the right meaningful answers to our questions? Will it be able to be programmed so its human enough to not only understand but also interpret the subtle differences and meanings we have for different words in the
When it is all said and done, will we really be able to devise a computer/machine/system that will be able to truly interpret the vast stored knowledge and give us the right meaningful answers to our questions? Will it be able to be programmed so its human enough to not only understand but also interpret the subtle differences and meanings we have for different words in the
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
hole context of
a webpage?
Perhaps the most intriguing question, can someone take the present day 'www index' and then apply microformats or even new technology to this massive data and build a supplemental exclusive extension of the present day web? Turn it into a more semantic 'natural language search' accessible index. If such a gigantic feat was even feasible, you would also have
Perhaps the most intriguing question, can someone take the present day 'www index' and then apply microformats or even new technology to this massive data and build a supplemental exclusive extension of the present day web? Turn it into a more semantic 'natural language search' accessible index. If such a gigantic feat was even feasible, you would also have
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
o wonder who could have the resources to make
such a creature possible!
As we have seen from Google a dance is not necessarily a dance and a slap is not necessarily a slap. Could an index be more than an index? It may be too early to tell but Google will probably be better equipped to quickly adjust than anyone to this new Semantic Web whatever shape or form it takes.
Long Live BackRub
As we have seen from Google a dance is not necessarily a dance and a slap is not necessarily a slap. Could an index be more than an index? It may be too early to tell but Google will probably be better equipped to quickly adjust than anyone to this new Semantic Web whatever shape or form it takes.
Long Live BackRub
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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