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A great way to get people to your website is to have your visitors recommend your website to their friends. The gre

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

at thing about it is that there is nothing to do on your part. You can automate everything and put a viral marketin

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

g campaign on autopilot.

Here’s how it works. You would put a web form on your website that would ask the visitor

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

ho will recommend the friend for their name and email address along with their friends name and email address. When

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

your visitor submits the information from the web form an email is sent to their friend with an automated message

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

elling the friend about your website. When the friend opens the email he or she will see that it was sent by their

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

friend and not from you. This is great because no way can you get in trouble for spam even though the email was sen

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

t from your server. The friend will read a short message that will have a link to your website enclosed in it.

Thi

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

is an excellent way to market because the recipient of the email will open it because he or she will see that the

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

email is from his or her friend. You are almost guaranteed that the friend will visit your website. After all, a fr

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

end who is trusted recommended your website. Isn’t viral marketing great?

You may be asking yourself at this point

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

why someone would recommend my website. They would if you gave them an incentive to. The best way that I have foun

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

d is to offer your visitor a gift of some kind for recommending his or her friend. Not to worry. Offering a free gi

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

t doesn’t have to cost you anything. It could be in the form of information. For example, you could give them an e-

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

book that you have lying around that you have resale rights to as a gift. Or you could write your own e-book. If yo

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

r free gift is in the form of information, make sure that the information has to do with your website content becau

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

se you know that your visitor came to your website for the information that it contains so you already know that yo

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ur visitor will be interested in the information that you send them. There are many ways you can do this at no cost

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

to you. Be creative.

There is a great script that is very easy to install and is free of charge if you’d like to t

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

ry this marketing strategy You can find it here

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.justotherarticles.org.ua/article/81562/justotherarticles-Recommend-a-Friend.html">Recommend a Friend</a>

BB link (for phorums):
[url=http://www.justotherarticles.org.ua/article/81562/justotherarticles-Recommend-a-Friend.html]Recommend a Friend[/url]

In almost every endeavour it is difficult to determine what constitutes 'best practice.' Businesses around the world spend millions of dollars on software and advisory services and often don’t know whether they are 'best practice' or just somewhere in the pack.

How much is the way we feel about what we do generated by ourselves, and how much is the responsibility of the manager who creates the environment in which we work?

A system that was supposed to cover the shortcomings of customer service, exposes the real problems but solves none of them.....

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