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Just Other Articles - Internet Traffic - I'm Just Looking
I’m just looking. How many times have you said that? Or If you’re a salesperson and aren’t we all really? How many times have you heard it? Dozens
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
of times, hundreds, perhaps thousands. Thousands you say, do the math, two to three times a day in a few years, you’re in the thousands category. L
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
t's go over how to turn some of the just looking traffic, into just buying traffic.
Let’s start with the statement “I’m just looking” and apply it
Let’s start with the statement “I’m just looking” and apply it
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
to the Internet. You’ve worked your traffic 'magic’ and Sally Consumer arrives at your website. What is she really looking for? Chances are she’s
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
ooking to solve a problem, or satisfy a desire. She definitely has an interest on some level in your product or service, because she’s at your sit
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
. If yours is directed traffic, you have a chance of selling her, maybe not today or tomorrow, but in the future.
So the objective is to provide
So the objective is to provide
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
Sally with a reason to come back, and/or stay connected, if she’s not buying today. Let’s show her we care and provide our prospect with a helpful
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
ree bonus. Currently one of the least costly traffic builders/ customer builders is to offer a report or Ezine subscription to your prospects. Howe
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
ver it must have real value if you’re to keep them as subscribers and generate new customers.
Consumers, contrary to what many believe, are quite
Consumers, contrary to what many believe, are quite
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
savvy. They have access to a multitude of information by Internet instantly 24/7, at home, or on the run.To be very effective marketers, we must de
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
ermine what their needs are and/or create needs for them. We must also continuously let them know we care. Consumers do not want to feel like they
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
are only our 'meal tickets.'
Recently I had a text-editing project, which required professional assistance to complete. So 'I was just looking'
Recently I had a text-editing project, which required professional assistance to complete. So 'I was just looking'
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
hen I went online and posted a description of the project. Within a few hours I had 3 bids, all from (claimed) professionals with excellent credent
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
ials and experience to complete the project. Two responded with very boilerplate, plain vanilla bids. They led me to believe that either they were
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
rying to take advantage of me or they clearly didn't understand the project due to their bids being excessive for the work to be done. All three b
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
ds came from the same geographical area, India.
The third response from Jasdeep, was very detailed, and concise, and gave me the impression that h
The third response from Jasdeep, was very detailed, and concise, and gave me the impression that h
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
e clearly understood the project. In addition it appeared that he was concerned about it's completion. Imagine that, with one rather short email he
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
showed a little concern, made it very clear that he understood the objective of the project, and offered value. That was about all it took for him
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
to sell the guy just looking, me. His approach was simple, time efficient and very effective. There was no hype, and no grandiose promises. And his
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
bid was quite reasonable for the service being provided. The other two professionals were actually 400% to 600% more costly. Who deserved the sale
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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