Marketing Your Small Business Online

Many people run small businesses and are looking to sell things online, but they run into a few problems now and again you see? This is normal and to be expected as well. Recently I have found an interesting way to get free publicity and increase Internet Traffic to a website.

The Most Overlooked Method to Get Free Publicity

In most cases, you can use the normal media channels to get the publicity you need for your product or service. And, although you....

Get Your Press Release Opened And Looked At By The Media 100% Of The Time -- Guaranteed

If you want to get media publicity, and if you want a sure fire way to prevent your press release from being ignored or tossed in the garbage, then listen to this:

The Magic Of News Releases: Free Publicity To Build Your Business

The media are waiting to hear about your business. It just takes one news story to take your business to another level. Are you missing out on thousands of dollars of free publicity by not sending out news releases?

How to Write a Press Release

Press releases are powerful documents that add to the professional image of any organization and they are essential for getting publicity. Writing a press release is mostly a matter of following a simple formula.

Become the BUZZ

Everyone wants to create a buzz around their company so that their products will fly off the shelf. Before you can begin - it is up to you to become the buzz - let them talk about YOU

Gain Publicity - Sponsor or Donate to an Event

Add PR to the mix when soliciting sponsors to your event or project - a positive response is likely to ensue.

Communications Analysis: Real-Time

You've just reviewed the final results of your last pro-active media campaign to launch that new product or service. The numbers look pretty good: media impressions were in the millions; coverage was evenly split between broadcast and print; and a leading national paper ran three stories on the launch-pretty impressive. But could it have been better?

Case Study; Public Relations for Oil Change Companies

Public Relations is a lot about creativity and notability. Yet many industries have a tough time figuring out ways to promote and position their companies thru smart public relations programs. Let me tell you about a case study I worked on with an Independent Oil Change Chain.

From the Desk of a Business Coach: The Rule of Threes -- Get Them Talking About You!

Read about a time-tested way to seed a conversation about your work among your prospective clients and their networks.

Public Relations for Car Wash Companies

When considering public relations for Car Wash Companies you should understand that there are ways to maximize your gifts and donations to the local community and space these acts of kindness over a long period of time. How so you ask?

Public Relations for Trucking Companies

In the Transportation Sector often we see anti-truck comments in the newspaper, TV or hear them on the radio. Some folks apparently do not understand that everything they buy came to the market via a truck at some point. And yet all they see in traffic jams is these big vehicles blocking their view of more traffic ahead.

Writing a Press Release

The following is an example of a typical Press Release for our publishing services: So many people are entering the mail order market these days, but so many of them are getting ripped off by a bunch of hype. People are promised untold riches in a short period of time. The hype ads play with their emotions by making them believe it is so easy to make money through the mail. It is sad.

Public Relations for OSHA Needed

Too many business people simply cannot stand the onerous over regulations that have to do with OSHA and that is a shame that our own government is so hostile to the business community and yet there must be some way to change this perspective. Indeed, OSHA needs a much better public relations program.

Public Relation for Plumbing Company

Some industry sub-sectors have a difficult time in setting up public relations plans and strategies. Lets look at a plumbing company for instance, it is a company type that everyone thinks nothing of until they need a good plumber and then they are at the top of our list for solving a major if not catastrophic potential problem.