Interviewing With Indian Reporters--International Media Training

India has one of the most sophisticated press corps in the world. Here is a guide on how to be interviewed by Indian reporters.

The 21 Storylines Even The Most Cynical Media Will Love (part three)

What storylines do you use to hook the media to build your business and brand? If your engagement with the media were a boat, what boat would you use to float your ideas? Stories help build brands. Especially in a low trust world, so your stories must be both authentic and engaging. Most brands don't rely on just one storyline. They use several depending on the audience they are trying to reach. Here are the third (and final) seven of what I call The 21 Storylines Even The Most Cynical Media Will Love:

Why Local Media Personalities are Dying to Get Your Small Biz Press Release

You can help the media, and especially media personalities, with your Small Business Press Releases which in turn will help your business.

Public Relations Promises Publicity

People often confuse public relations with advertising. PR is the effort that creates publicity for your product, service, or company; this publicity is perceived as not being paid for by the company or individual. PR is communicated by third parties such as newspapers, radio, television, or e-zines. Generally, PR is deemed to be credible and is believed since a third party delivers the message.

Seven Simple Strategies To Increase Your Visibility In The Media

Do you ever notice or even pay attention to how many times your competition appears in the media? Did you ever wonder how or why the same professionals are interviewed as experts in the media? Do you realize the positive impacts that can result from your visibility in the media? Well, if you have noticed and do realize the potential benefits of media attention, what have you done about it? If you want to increase your visibility in the media, then you must commit to implementing some simple strategies to do so. Your strategic thinking business coach offers the following seven (7) simple strategies to gain media attention and visibility.

Tell Me About It - Testimonials As A Small Business PR Tool For Free Publicity

Whenever I think my experience can help someone make a better decision, learn something new or contract with an industry leader, I often email a quick testimonial, send off a video or step out in front of a video camera to give them a snapshot of my story they can use in their marketing. In this article written by Barbara Rozgonyi, founder of CoryWest Media and creator of Panoramic PR, you'll learn the five steps you need to take to make telling your story about using someone else's product perform as a powerful free publicity tool.

Effective Business Cards Design for Realtors

Many times realtors will show you several properties and then leave you to think about which one to buy. In fact realtors find themselves leaving their realtor business cards many times to close the deal. As a result these realtor business cards need to be designed really well to help potential clients make the right decision to go with you!

Beyond Self-Promotion - Why Good People Should Sell Themselves

I hope this article will help you start exploring your attitudes toward selling and self promotion.

Strategic Thinking To Media Visibility - A Healthy Media Visibility Prescription From Your PR Doctor

Are you getting your name, photo and the name of your business in the newspapers and professional publications? Or are you reading stories about your competition all the time? Do you have a dismal record of getting articles published? How healthy is your media visibility? It is critical to understand that the media is not in business to promote you or your business. The media’s role is to produce articles of interest to their readers. That means you need to provide interesting and relevant information to the journalists so they will want to publish your article. Here is a prescription from your PR Doctor on how to gain healthy media visibility.

Ten Tried & True Ways To Irritate Reporters, According To Your PR Doctor

Do you know what really irritates reporters? Many business people are totally uneducated as to how the media works and totally unprepared to deal with the media. And every day those people do things that totally irritate reporters. To help you become aware of and then avoid these irritating behaviors, your PR Doctor and your strategic thinking business coach has listed ten (10) tried and true ways to irritate reporters.

Why News Releases Are Quickly Tossed Into The Trash, According To Your PR Doctor

Did you ever wonder why your news release never resulted in an article or story in the media to which it was sent? Or did you ever wonder if the release was ever read? Do you know why some news releases always get tossed into the wastebasket? Your PR Doctor and your strategic thinking business coach shares the following several reasons why news releases end up in the trash.

Can Mixed Martial Arts Survive With Only One Big Show?

Ultimate Fighting Championships bought Pride FC for $70 million. Is this a good thing?

Press Release Marketing – The Best Way to Popularity

There have been so many Hollywood stars that have properly used press release for their popularity. Though sometimes they tend to post exaggerated press release, still these served the purpose of getting more attention. Just imagine how...

The Art-Science of Writing A Winning Resume

The subject of good resume writing has never become obsolete, and in today's tough job market, it is smart to get the process down to an exact science. Computers and the Internet have made it a lot easier for the erstwhile job-seeker to craft and distribute a resume. However, easier doesn't always mean better. In fact, resumes have gotten longer - in some cases, three pages and beyond. Do PR people have more responsibilities? Or, are word processing programs making it easier, faster and cheaper to write and distribute lengthy resumes? Or, are long-resume writers likely to be long-winded in person?

Getting Your Press Release Published Offline

So you've had your press release published all over the web. Now it is time to get it published where it will be truly effective. Your local newspapers and magazines can be a goldmine for your business.