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How Power Increases Persuasion and Influence

Power is intricately connected to persuasion in that it increases your ability to persuade, influence and stir action in others. Power enhances all aspects of persuasion and influence. Power will magnify your ability to hit the persuasion target and it opens the window for you to have greater persuasive capabilities and influence over your audience. Consequently, when your audience perceives that you hold great power over them, you will be very persuasive in moving them to action.


Sales Contests And Incentives Can Help Motivate Your Sales Team

If your company's sales are lagging and you are looking for a way to boost the results of your sales team, look into creating a sales contest or sales incentive program to motivate your sales force.


The Business of Dealing With Your Competition

Your competition may not only come from going up against a competing product, or service. You may have a product that's one of a kind in your field of business, but it is not the only thing people are spending money on.


How To Overcome Objections

Usually when a prospect makes an excuse, it is because they have not been convinced that whatever you are selling to them, has sufficient benefit for them to change their mind.


Home Runs Are Great But You Need A Few Singles To Succeed in Selling

Most salespeople, from time to time no matter what you sell, have the opportunity or potential for a big one. It is my experience, however if you only closed these big sales from time to time and nothing else in between that you would most likely starve.


Using Dissonance to Create Action

Dissonance is a powerful tool in helping others make and keep commitments. In one study, researchers staged thefts to test the reactions of onlookers. On a beach in New York City, the researchers randomly selected an accomplice to place his beach towel and portable radio five feet away. After relaxing there for a while, the accomplice got up and left. After the accomplice had departed, one of the researchers, pretending to be a thief, stole the radio. As you might imagine, hardly anyone reacted to the stage theft. Very few people were willing to put themselves at risk by confronting the thief. In fact, over the course of twenty staged thefts, only four people (20 percent) made any attempt to hinder the thief.


Effective Foot in the Door

When utilizing this technique, you must first determine exactly what end result you are seeking. This will be the big commitment you ask for. You should then create several small and simple requests that are related to your ultimate request, making sure they can be easily satisfied. As the examples above demonstrate, taking these measures will greatly increase the likelihood that your ultimate request will be granted.


Training Sales People to Ditch Political and Religious Conversations

When training your salespeople you need to ensure that they are friendly to customers and potential clients, however you must make sure they do not try to talk about religion or politics, as if they say the wrong thing they will lose the sale. It is important to engage the customer in friendly conversation and indeed this makes sense.


Sales Training 202

Okay so you have your sales teams in place and they are trained and have been making decent numbers and all of a sudden a new competitor appears on the market in your region and the market also seems to be taking a turn for the worst. Industry analysts are calling for a minor industry sector rotation and downturn in your market.


There's An Amazing, New 3,251 Step Sales Training Process!

One of my clients is a sales training junky. He loves any new close, answer to an objection, or selling shortcut you can give him. He's also an avid collector of tapes, books, newsletters, and you name it.


Do You Train'em or Brain'em?

Funny as that question sounds from our experience in building a dozen call centers and consulting with dozens of others it certainly seems like managers do seem to fall on either side of these two options. In other words, either organizations place more emphasis on their processes or on their people!


Exhibit Staff Training - 5 Tips for Managers

There’s no job description that says “Stand in the booth and hand out brochures”, so it’s important that for each showeach staff member receives training. Just because you can sell well doesn’t mean you can sell well in this unique marketing environment. How? Get everybody in a room and lecture to them. Wrong! Whether using a professional trainer or doing it yourself, here are FIVE TIPS to develop better booth staff:


Sales Training and Training Your Self

One thing I have found in sports, business, politics and even writing. That if you are training yourself, you had better be brutally honest, but perhaps we are our biggest critics. It does not matter if you are training yourself for sports to become a better writer. In writing of course, it is the easier path to hire a copyrighter, editor or an expert (safer too), but for those who take the path less traveled, well lets just say it is a very bumpy road, so beware.


Fatal Sales Mistake Number 2: Stop Winging It!

Fatal Mistake No. 2 is “Winging It.” When presenting to a prospect, how many times have you not really known much about his business or not really known what you’re going to say or what road you’re going to take the prospect down? This is a huge error salespeople make far too often. I know because I’ve been there.


How to Make Others Feel Important

Many people consider ingratiation sucking up or brown-nosing, but the method works and ingratiation makes people more persuadable.


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